Nicole Blanckenberg — April 7, 2020 If you’re looking for expert Google Ads tips, you’ve come to the right place! Being able to navigate Google Ads setup, optimization and management is the key to ensuring your PPC ads are working for you to drive highly targeted traffic and pushing conversions. With over 15 years of … Continue reading 20+ Google Ads Tips and Tricks that Every eCommerce Seller Needs to Know
Jock Breitwieser — April 2, 2020 “Social selling is hard.” This statement is definitely true in some ways but is also wrong in others. Yes, social selling is hard. At first. It requires a dedication to stick around, find out what works for you, and re-craft strategies that fit within those parameters. In the end, … Continue reading How to Do Social Selling: 8 Principles to Apply Every Single Day
Steve DiGioia — April 2, 2020 The actions of leaders should focus on common-sense decisions. A good “business-sense”, extensive life experience, having a good judge of character, and the ability to see-through-the-fog towards the intended goal will help most people make the “right” call as needed – when needed. As I’ve mentioned before, I’d rather … Continue reading Every Great Leader Has an Experience Book. Do You?
Dana Kachan — March 25, 2020 Humanity is becoming more resistant to advertising. We are used to seeing it on billboards, print banners, at shopping malls, on social media, and almost everywhere on the web. We use ad blockers because we don’t like it when anyone tries to sell us anything, although we love stories. … Continue reading 5 Brand Storytelling Trends Every Marketing Leader Should Know in 2020
Andy Gibson — March 5, 2020 As an entrepreneur, how often do you complete everything on your to-do list? Do you ever feel like there is too much to do in too little time? If so, you’re in the right place. I’m going to share with you, the entrepreneur, four easy productivity tips to decrease … Continue reading 4 Easy Productivity Tips for Every Entrepreneur
Debra Murphy — March 2, 2020 Facebook marketing has both grown and morphed into different forms over the years, but it has remained powerful. Small businesses can take advantage of the same audience that big companies have through Facebook marketing. As of 2020, there are 1.69 billion users on Facebook, and around 1.3 billion users … Continue reading 7 Facebook Marketing Trends Every Small Business Should Know in 2020
Tanya Kumari — February 25, 2020 Startups are born out of ideas but how they turn out depends largely on how well they are executed. A successful startup is the product of an innovative and path-breaking idea that was executed by experts in the niche. Startups that fail, on the other hand, are nothing but … Continue reading Startup Product Success: The Mantra Every Entrepreneur Must Follow
JJ Tyson — February 18, 2020 Site abandonment has always presented a major challenge for online retailers. Although it would make sense for the abandonment rate to go down over time, research finds the exact opposite is true. In fact, between Q4 of 2018 and Q2 of 2019, overall conversion rates decreased from 3.23% to … Continue reading Site Abandonment and How to Decrease it at Every Stage
Rakesh Soni — February 11, 2020 Lack of awareness in protecting customer’s sensitive data can lead to severe repercussions. Therefore, enterprises should be able to predict potential cybersecurity risks and invest more in building strategies against hackers. But then, those strategies don’t have to be complicated. In fact, simplifying your approach towards cybersecurity (or cybercriminals … Continue reading Cybersecurity Best Practices Every Enterprise Should Follow in 2020 [Infographic]
Laura Krajewski — February 7, 2020 I graduated from college with a Bachelor of Arts as an English Major and everyone asked me, “Are you going to be a writer? A teacher? What are you going to do with an English degree anyway?” And then I stepped immediately into the tech industry. Since I graduated, … Continue reading Finding Greater Success as a Leader in your Call Center: 5 Soft Skills Every Manager Needs to Get a Leg Up on the Competition
