Mitul Makadia February 3, 2021 Online transactions have shot up exponentially and so have cases of online fraud. The Consumer Sentinel Network maintained by FTC received 3.2 million reports of identity theft and online fraud in 2019. With fraudsters becoming more adept at finding and exploiting loopholes in systems, fraud management has turned painful for … Continue reading How Machine Learning Is Enhancing Fraud Detection
Vinod Janapala — March 18, 2020 The sales in eCommerce platforms have increased massively across the world. In fact, the latest reports suggest that 2018 and 2019 saw almost a 20% increase in the rates. Certainly, there is no doubt about that. eCommerce is one of the best ways you can get enough opportunity. Online … Continue reading How AI is Enhancing the eCommerce Shopping Experience
We need to develop the technical skills to maximize the machine’s output, while still nurturing the creativity that underpins the best marketing campaigns. Andy Betts on October 11, 2019 Across industries and in nearly every vertical, AI is driving digital transformation. In sales, for example, 70% of US-based professionals are now using some form of … Continue reading Automated marketing technology opportunities: Enhancing human opportunity
Todd Kunsman — October 7, 2019 Follow @OhSoFreshMusic More than ever, organizations are looking to stand out among the competition and also be seen among the massive online world of noise. In your organization, there are most likely a handful of software platforms chosen to help combat the above challenges. The goal is that these … Continue reading How Employee Advocacy Software is Enhancing Business Results Today
Amanda Clark — January 15, 2018 Follow @GrammarChicInc — January 15, 2018 ivke32 / Pixabay It’s not enough to just have a resume anymore. While they are still an essential part of the job application process, employers are taking advantage of society’s engagement with technology to recruit and screen applicants. They’re turning to social media, … Continue reading Enhancing LinkedIn to Support your Resume and Job Search
Social media marketing isn’t just about winning followers. Columnist Alison Zeringue shares tips for improving customer service and delighting consumers publicly through your social channels. Alison Zeringue on October 24, 2017 Social media has been the “buzz” in marketing practically since its inception. And while your business should absolutely be utilizing these channels as … Continue reading 4 steps to enhancing the customer experience with social media
Roger Conant — April 12, 2017 — April 12, 2017 Dealership in-store digital video is nothing new. But what’s new about the recent announcement from General Motors is the potential for a large group of GM auto retailers to offer narrow-casting content to an audience already stationed at the dealership that isn’t exclusively the same … Continue reading Digital Signage: Enhancing the CX Experience in The “Other Showroom”
Kimber Johnson — January 2, 2017 Follow @kimbergjohnson— January 2, 2017 User interfaces exist to help users perform tasks. Each and every element of an interface should exist to help facilitate the completion of a task. If you think back to times when you were frustrated using a website, mobile app, or other device, it … Continue reading Improve Your Website by Enhancing the Signal to Noise Ratio
by Mel Attia March 21, 2016March 21, 2016 When respected publications like Harvard Business Review discuss crafting great “digital customer experiences”, the issue is now well entrenched into the corporate world. Digital transformation is adding technical complexity to many things that were once simple and disconnected. Everyday appliances are getting “smart”. What was once a … Continue reading Enhancing Your Existing Support Channels Digitally
Govind AgarwalJuly 12, 2015 Search Rankings are paramount to any website’s success. There are a number of ways to help you soar the search results peak. However Google Plus is one of the lesser known ways to make it. When you own a small business website or blog, you want to do everything possible to … Continue reading Enhancing SEO Of Your Site With Google+
