Niraj Ranjan Rout — June 23, 2017 Follow @nirajr — June 23, 2017 Maybe you heard someone speak at a conference recently and you think you may have a great business opportunity with that person, or maybe you just want to try your luck and reach out to potential prospects or leads with a cold … Continue reading 6 Email Mistakes to Avoid in Cold Emails
Heather R. Morgan — June 15, 2017 Follow @HeatherReyhan— June 15, 2017 geralt / Pixabay The goal of a sales email is to start a conversation. You want to pique enough interest, and show enough value, that you get the reader to hit “reply.” But when you sit down to write a cold email, more … Continue reading Why You Should Take the Politeness Out of Your Sales Emails
Steve Hamm — June 1, 2017 Follow @maasprosrdu— June 1, 2017 If you are still sending out bids and quotes with an email extension from a free web-based service, you are missing out. Because part of automated marketing and CRM (customer relationship management) is an ongoing communication flow, getting your company branded email address in … Continue reading Automated Marketing and CRM Starts with Company Branded Emails
Kevin George — May 27, 2017 Follow @imkevin_monk— May 27, 2017 Nowadays, brands are harnessing rich media like GIFs, videos, and cinemagraphs as powerful tools for showcasing their offerings via email marketing campaigns. However, it is crucial that you make the right choice of these rich media elements, considering your brand and industry. GIFs may … Continue reading Are You Making the Right Choice of “RICH MEDIA” In Your Emails?
Nick Everitt — May 24, 2017 — May 24, 2017 Father’s Day is on Sunday, 18th June this year. That gives you just under a month to craft your perfect Father’s Day email. Whilst it doesn’t have the same opportunities for most email marketers as Mothering Sunday, it can still be a pivotal event within … Continue reading Father’s Day Inspiration Emails
Contributor Andrea Lehr walks you through 10 tips and tricks to help you step up your outreach email efforts and get your content in front of a wider audience. Andrea Lehr on May 24, 2017 We send emails for a lot of reasons. Sales teams send them to generate new leads. Content marketers send them … Continue reading Not getting what you want from your outreach emails? Follow these 10 steps.
Emma Weir — May 13, 2017 — May 13, 2017 As with any relationship, first impressions are extremely important. The same goes for business to consumer relationships and confirmation emails. As potentially the first correspondence a customer will receive from you, it’s crucial you make a good impression. Confirmation emails can range anywhere from newsletter … Continue reading How Confirmation Emails Benefit Your Business
Kevin George — May 11, 2017 Follow @imkevin_monk— May 11, 2017 With the growing use of mobile phones and smart devices, it is necessary that the emails you create are compatible across all these devices and you do not miss out on any engagement opportunity. With iPhone, iPad, and Android making up the bulk of … Continue reading Responsive Emails: Common Design Challenges and Opportunities
Olivia Savage — May 4, 2017 — May 4, 2017 Hidden somewhere in the depths of your website is a white paper, webinar or infographic that you and your team put a whole lot of heart and soul into. Sorry to break it to you, but it’s not getting any clicks (and, likely, it isn’t … Continue reading Your Marketing Emails Aren’t Getting Clicked. Here’s Why.
Monica Montesa — April 22, 2017 Follow @missmontesa— April 22, 2017 When meeting someone for the first time, it’s all about that first impression. And unless you’re on a blind date that’s gone awry, you want to make sure it’s a good one. This way, you get another chance to hang out, build a relationship … Continue reading 3 Dreamy Welcome Emails You Can Easily Re-Create
