Mike McMillan — June 18, 2018 — June 18, 2018 Running a successful e-commerce business isn’t a walk in the park, especially if you’re trying to establish a brand from scratch. Generating traffic to your digital storefront alone is something that can take weeks of extensive research and hair-pulling. And once you manage to scrape … Continue reading 6 Elements of an E-Commerce Site that Sells Products Like Hotcakes
William Harris — June 8, 2018 Follow @wmharris101 — June 8, 2018 If you want to create a successful ecommerce business in 2018, you have to be willing to compete with other business owners like yourself. We live in an exciting time period—it’s never been easier to create and launch an ecommerce brand than it … Continue reading The Quick Guide to Ecommerce Website Design
By Therese Palmere June 5th, 2018 In the United States, more than 80% of the population uses some sort of social media. In fact, worldwide, the number of social media users has risen to over 2.34 billion users, and that number is expected to climb to 2.95 billion by 2020! There’s no denying that social … Continue reading How Social Commerce is Changing eCommerce
David Hoos — May 31, 2018 Follow @davidhoos — May 31, 2018 Let’s start with the good news. You’re running a fairly successful ecommerce site. You’re making a decent amount of revenue and things are chugging along nicely. But it’s not all bubblegum and roses. Frankly, you’re having challenges. Your store’s ecommerce conversion rate – … Continue reading A Detailed (Step-By-Step) Look at Effective Ecommerce A/B Testing
Chris Pentago — June 1, 2018 — June 1, 2018 Do you remember the 1989 class “Field of Dreams?” It was a great movie, but I have an issue with the famous quote “If you build it he will come.” Too many people used variations of this quote for running a business. A similar quote … Continue reading Why the “If You Build it they Will Come” Philosophy Fails for Ecommerce Businesses
A good portion of ecommerce companies jump on the holiday campaign bandwagon and run standard campaigns every year, but do all of them have a consistent, carefully thought out multi-medium strategy prepared months in advance? Probably not (and that’s a big mistake). According to Wordstream, 8 in 10 holiday shoppers are influenced by the internet … Continue reading Ecommerce Holiday Campaign Marketing Tips (Plus Free Webinar)
The $1.68 billion acquisition of the popular open source platform prepares Adobe for e-commerce battle with Salesforce, SAP, Oracle and others. Barry Levine on May 23, 2018 From Adobe Adobe, which has been busy boosting its capabilities in advertising, content creation and analytics, has now added a major commerce component with the announcement Monday … Continue reading Adobe suits up for e-commerce competition with its purchase of Magento
Hassan Mansoor — May 22, 2018 Follow @Hassan_Mansoor1 — May 22, 2018 World over, the fabric of the eCommerce industry is struggling between the wrap of 4 billion people who have access to the internet and the weft of ever-growing online fraud. Don’t you think online fraud is a blemish on the fair face of … Continue reading 7 Undeniable Risks You Need to Pay Heed to When Launching Your eCommerce Business in 2018 [Infographic]
Thursday 31, May 2018 Have you ever considered the benefits of a more comprehensive product line? At the very least you can depend on improved metrics for your site, such as pages viewed per visit, average visit length and reduced bounce rates. The most important benefit however, would be the increase in sales. Unfortunately it … Continue reading Simple Tips on Increasing your Dropshipping Sales
Aki Merced — May 18, 2018 Follow @akimerced — May 18, 2018 In the last decade, the growing adoption of e-commerce has been swift–and ruthless. Huge retail market players like Best Buy and Toys R’ Us are shutting down huge chunks of their physical locations due to plummeting revenue. Not only is this a result … Continue reading Raising the Bar for E-commerce: The OmniChannel Approach to Customer Experience
