Tag Archives: Drive

Measuring Job Candidate Multitasking Ability to Drive Business Results

Jeff Furst — March 17, 2020 Drive Business Results by Using Multi-tasking Assessment Tests & Job Simulation in Hiring When it comes to high-pressure, high-speed environments like customer service, tech support, or contact center roles, the ability to multitask simply cannot be understated. For example, contact center representatives must navigate technology, key in data, and … Continue reading Measuring Job Candidate Multitasking Ability to Drive Business Results

How to Use Instagram Story Ads Polls to Gather Intel and Drive Engagement

Akvile DeFazio — March 10, 2020 Are you interested in gaining audience intel, understanding their pain points, gauging their interest in preferences, and driving more engagement through your Instagram Ads campaigns? As a business or ad account manager, of course you are! You can now accomplish all of these goals by adding an interactive polling … Continue reading How to Use Instagram Story Ads Polls to Gather Intel and Drive Engagement

4 Ways That Philanthropy Can Drive Economic Growth

Seyi Tinubu — February 14, 2020 Philanthropy, from the Greek words phil- (loving) + anthropos (humankind), is the word on every millionaire’s mouth. Although rooted in generosity, philanthropy often gets a bad reputation as being more about giving the rich and powerful an opportunity to boast about their charity than about solving social issues. Yet … Continue reading 4 Ways That Philanthropy Can Drive Economic Growth

Yelp Launches Store Visits, Video Ad Unit To Drive Company’s Growth

Yelp Launches Store Visits, Video Ad Unit To Drive Company’s Growth by Laurie Sullivan  @lauriesullivan, February 12, 2020 Yelp Store Visits, which measures online to offline store visits, and Showcase Ads with Video launched Tuesday — just days before the company is set to report fourth-quarter 2019 earnings. RBC Capital Markets forecasts that revenue will … Continue reading Yelp Launches Store Visits, Video Ad Unit To Drive Company’s Growth

7 Foundational Types of Video That Will Drive Revenue in 2020

Travis Chambers — January 31, 2020 Industries across the board are turning to predictive big data analysis to develop strategies, improve processes, and in turn, help drive sales for their company. When it comes to developing marketing campaigns, those initiatives have traditionally been driven by feeling and emotion. For 5 years, Chamber Media has spent … Continue reading 7 Foundational Types of Video That Will Drive Revenue in 2020

5 Steps to Create Lead Nurturing Workflows That Drive Engagement

Jeff Previte — January 16, 2020 Your leads are in your database for a reason – they trust you. They view you as a credible resource for helping them solve a specific problem they have. Congratulations! You nailed your lead generation strategy if you’re filling your CRM with awesome people who might buy from you. … Continue reading 5 Steps to Create Lead Nurturing Workflows That Drive Engagement

How a New Website Can Drive Revenue for Your Business

Dan Moyle — January 15, 2020 We live online. From “Hey Alexa” to hitting Google for every conversational question to ordering groceries online for delivery, our digital and real-life lives have officially merged. It’s a bit like Lawnmower Man or Tron. We’re not sure exactly when it happened, but it happened.   And if you’re … Continue reading How a New Website Can Drive Revenue for Your Business

Do Brick-and-Mortar Stores Still Drive Sales? With the Help of Email — Absolutely!

James Glover — January 10, 2020 It’s no secret that digital sales are devouring the traditional brick-and-mortar marketplace. In fact, 2019 marked the first year in history that online retail beat out in-store sales, claiming a total of 12 percent of all transactions worldwide. In light of facts like this, we shouldn’t be surprised to … Continue reading Do Brick-and-Mortar Stores Still Drive Sales? With the Help of Email — Absolutely!

The consumer decision journey will drive paid search in 2020

In organic search, you’re going to see a push of data directly to search engines instead of relying on them to crawl. Christi Olson on January 3, 2020 Contributor and SMX speaker, Christi Olson, explains how the consumer decision journey is going to drive paid search while organic search’s data push directly to search engines … Continue reading The consumer decision journey will drive paid search in 2020