Tag Archives: Drive

Message with Meaning: Using Emails to Drive Engagement in Your Incentive Promotions

Juan Ortiz — October 31, 2019 Follow @jcortiz22 As you get ready to launch your channel incentives campaign, you’ll want to give thought to how you’ll handle ongoing communications with your partner reps. The informational and motivational messages you send via email will have a significant effect on how well your partners engage throughout your … Continue reading Message with Meaning: Using Emails to Drive Engagement in Your Incentive Promotions

Walmart’s jump on a shorter holiday season taps technology to drive sales across channels

The company is launching deals and multi-channel shopping options to meet consumers where they are. Amy Gesenhues on October 25, 2019  In light of the shortened holiday season this year — there are six fewer days to shop than last year with Thanksgiving landing on November 28 — Walmart is getting a head-start on its … Continue reading Walmart’s jump on a shorter holiday season taps technology to drive sales across channels

How Leadership Agility Can Drive Results For Your Business

Darleen DeRosa — October 18, 2019 Follow @onpoint_llc Today’s organizations need agile leadership more than ever. In a high-speed business environment beset by change and disruption, leaders are being called upon to make difficult decisions almost every day. Between the rapid development of technology and the speed at which information can be distributed, managing a … Continue reading How Leadership Agility Can Drive Results For Your Business

How to Drive Traffic to Your Small Business This Halloween

RJ Horsley — October 8, 2019 Follow @https://twitter.com/rj_horsley?lang=en Holidays offer businesses an opportunity to create fun and easy marketing campaigns that encourage local community involvement and drive customer visits. Here are five tips to give your customers a fun treat while also boosting foot traffic this Halloween season. 1. Decorate your Business Participating in the … Continue reading How to Drive Traffic to Your Small Business This Halloween

Study Finds CMOs Overlook Search Opportunities To Drive Growth

Study Finds CMOs Overlook Search Opportunities To Drive Growth by Laurie Sullivan , Staff Writer @lauriesullivan, Yesterday CMOs spend millions of dollars annually on search marketing and advertising, but some have conflicting views on the perceived value of the media and how it drives the return on investment and growth for their respective companies.   eMarketer … Continue reading Study Finds CMOs Overlook Search Opportunities To Drive Growth

How to Drive More Sales and Revenue with Your Facebook Ads

Jane Irene Kelly — August 16, 2019 — August 16, 2019 Facebook has more than 2.3 billion active monthly users, so of course, marketers flock to the service. But what if your Facebook advertising isn’t leading to conversions? What are you getting wrong—or simply not doing well enough? This checklist can help you optimize your … Continue reading How to Drive More Sales and Revenue with Your Facebook Ads