Is your email marketing not yielding the results you were hoping for? These three tactics will help you make more sales with your emails. ZeroBounce on April 5, 2023 It’s one of the most popular marketing and sales channels, but email isn’t as easy to leverage as it seems. For your emails to convert, … Continue reading 3 ways to drive sales with email by ZeroBounce
Do Super Bowl Ads Drive Performance? by Laurie Sullivan @lauriesullivan, February 2, 2023 How effective are Super Bowl ads at driving performance? Global omnichannel communication company Mitto wanted to know, so it surveyed 1,000 U.S. residents ages 18 and older through Pollfish in January and found 52% thought a Super Bowl ad would be a … Continue reading Do Super Bowl Ads Drive Performance?
Drive conversion rates so stellar, you’ll calculate them twice just to be sure. SheerID on October 27, 2022 The “will-they-won’t-they?” talk about a recession has marketers crunching the numbers on their 2023 budgets and asking, “How can we continue acquiring new customers and keep the ones we already have?” Optimizing your conversion rates with … Continue reading Drive more revenue now: Customer-focused strategies to boost conversion rates by SheerID
Don’t let B2B internal disconnects limit customer relationships, affect revenue results and hamstring your GTM teams’ productivity. Scott Vaughan on October 10, 2022 The growing impact of B2B internal disconnects is limiting our customer relationships, affecting our revenue results and hamstringing our go-to-market (GTM) teams’ productivity. The longer these disconnects go unchecked, the more negative … Continue reading 4 ways to address B2B disconnects and drive customer relationships and revenue
The API will allow marketers to integrate Persado’s AI-generated motivational language suggestions with their other systems. Kim Davis on October 7, 2022 Persado, which uses AI to generate natural language with a persuasive edge, has announced the launch of its Motivation AI API, allowing marketers to integrate Persado directly into their other solutions. Having spent … Continue reading Persado introduces new API to drive consumer behavior through words
AnalyticsIQ Appoints Data Veteran To Drive Innovation After 2 Years Of Growth by Laurie Sullivan @lauriesullivan, September 21, 2022 AnalyticsIQ, which focuses on predictive analytics, announced that data veteran Kevin Dean has joined the company as chief strategy officer to help accelerate revenue growth. The company said revenue has grown more than 53% in the … Continue reading AnalyticsIQ Appoints Data Veteran To Drive Innovation After Two Years Of Growth
By Kristin Toussaint August 30, 2022 It’s mid-June, and Lee Saunders, president of the American Federation of State, County, and Municipal Employees (AFSCME) union, is speaking so loud into the microphone that it’s slightly distorted, and someone has to go over and tweak the dials on the PA system so his … Continue reading Inside the drive to bring ‘cultural workers’ into the labor movement
By Clint Rainey July 22, 2022 Ninety-five percent of Americans call distracted driving “extremely dangerous,” and federal campaigns to stop activities like texting behind the wheel (“U text. U drive. U pay.”) have been carried out by federal agencies as varied as the National Highway Traffic Safety Administration (NHTSA), the Federal Communications Commission … Continue reading Harvard study: Knowledge workers can’t stop reading and replying to emails while they drive
How to get the most out of Google Drive For anyone who needs an overview of one of the most potent free productivity tools around. S. Rutherford @samrutherford Storage and pricing Uploading, support files, and organization Collaboration Accessing files offline Google Drive is an incredibly powerful tool for storing and organizing all sorts of … Continue reading How to get the most out of Google Drive
Recession Could Drive Total TV Advertising Declines Of 10% This Year, 5% Next by Wayne Friedman , July 22, 2022 With a strong probability of a recession to start by the end of year, according to many analysts, a new estimate projects that a downturn in the economy could drive a 9.6% decline in TV … Continue reading Recession Could Drive Total TV Advertising Declines Of 10% This Year, 5% Next
