Ronita Mohan — December 24, 2019 Follow @venngage Businesses are constantly in the process of growing. This is particularly true for small businesses, which begin life with a handful of employees and limited goals. Small companies have the potential to expand, but they have to create a business model that works for them over the … Continue reading Breaking Down the Stages of Small Business Growth in 2020
Vans Top Search Term, Along With Socks, Down Jacket, Christmas Trees by Laurie Sullivan @lauriesullivan, December 5, 2019 U.S. shoppers geared up for the holidays by searching on Black Friday for socks, down jackets, and shoes, while also researching Christmas trees and high-ticket items such as TVs. Vans, which earlier this week closed its corporate … Continue reading Vans Top Search Term, Along With Socks, Down Jacket, Christmas Trees
Angelica Bishop — November 19, 2019 One of the biggest buzzwords we see in the media today is disruption – whether it’s talking about a company that’s disrupting an industry, or a product that’s shaking up the market. At a conference I attended this year, one of the speakers noted that the word “disruption” is … Continue reading Please Pardon the Disruption: Breaking Down the Buzzword
Jeanne Hardy — November 5, 2019 Follow @creativebizinc mohamed_hassan / Pixabay In a business culture seemingly dominated by the mantra “Fail fast, fail often,” we spend a lot of time praising companies for doing things fast—for being fastest to market, quickest to respond, most agile to pivot—but we often don’t recognize the businesses that know … Continue reading Strategic Leadership: Slowing Down to Speed Up
Mike Kappel — October 30, 2019 Follow @PatriotSoftware Your website is a digital storefront for your small business. And because it’s one of the first things a potential customer sees about your company, you better be making a good first impression. But, how can you expect to make a positive impression if your business website … Continue reading 8 Indicators Your Business Website Is Going Down the Drain
Here are four necessary elements in getting everyone on the same page and moving forward as a cohesive team. Amanda Glen on October 28, 2019 Every advertiser works with a number of partners – media partners, creative agencies, ad servers, DSPs, DMPs, dynamic creative partners, you name it. In theory, they’re all striving toward the … Continue reading Pro Tip: Every new project starts with breaking down silos
River Cartie — August 24, 2019 — August 24, 2019 Click……click……clickety…click…click…click. What is Click Segmentation? Click segmentation is a process of having contacts self-segment, based on a link, or links, they click on. Sounds kind of boring, right? Well, I’m not going to lie. It is kind of boring. But from a marketing point of … Continue reading Click Segmentation…Breaking It Down
Mike Kappel — August 6, 2019 Follow @PatriotSoftware — August 6, 2019 You may not want to hear this, so brace yourself: If you aren’t building up leaders in your business, you’re not a good leader. Maybe you have most of the qualifications of a good leader, like having integrity, humility, and charisma. But if … Continue reading 4 Ways to Build up Leaders in Your Business … And 3 Ways You Might Be Tearing Them Down
Roger Dooley — July 26, 2019 — July 26, 2019 We live in the most technologically-advanced era in human history. It would be reasonable to assume, therefore, that businesses are moving faster than ever, assisted by these technological improvements. In fact, there’s evidence to the contrary: the pace of business is slowing down. One survey … Continue reading How Red Tape Slows Down Business (And What to Do About It)
Kevin George — June 1, 2019 Follow @imkevin_monk — June 1, 2019 HeikoAL / Pixabay Alexa, read this article for me. Aah… the convenience of lying back on your sofa or finishing another chore while listening to Alexa read out to you! With the world moving at a pace that requires efficient utilization of time … Continue reading Tracking Down the Role & Efficacy of Voice Assistants in Email Marketing
