Dave Brock — April 4, 2019 Follow @davidabrock — April 4, 2019 What are the consequences of doing nothing/not changing? The answer to this question is the single most important issue in every sales opportunity. Yet, when I ask this question in deal reviews, fewer than 5% of sales people can respond. If the customer … Continue reading What Are the Consequences of Doing Nothing?
Tag Archives: Doing
Are You Asking Yourself… What is the Reason I Am Doing This?
Brian Basilico — March 15, 2019 Follow @bbasilico — March 15, 2019 I’ve been in business for over 40 years, and over the last 18, 20 years I’ve been working in marketing other companies to their perfect clients. One of the first questions I ask them is, “Who is your perfect audience?” Now, I get … Continue reading Are You Asking Yourself… What is the Reason I Am Doing This?
Why Facebook Messenger Banned My Page & What I’m Doing About It
Larry Kim — February 21, 2019 Follow @larrykim — February 21, 2019 Guys, this is pretty embarrassing. Last month I got banned by Facebook Messenger because too many people were blocking my Messenger bot. This is what I saw in my Facebook Business Page last month — The error message was: Limits have been placed … Continue reading Why Facebook Messenger Banned My Page & What I’m Doing About It
What the big UA players will be doing (more of) in 2019
As mobile apps grow, attribution models will focus on high-quality users, the next generation of creative ad units and more experimentation. Vikas Gulati on February 18, 2019 As the number of apps available to mobile users continues to grow in 2019, we are going to see even more fierce competition among mobile app developers/publishers to … Continue reading What the big UA players will be doing (more of) in 2019
Learn How to Find and Fix Broken Links in Your WordPress Site — It’s Worth Doing It!
Nikola Roza — February 9, 2019 Follow @NikolaRoza — February 9, 2019 Broken links… the bane of every honest webmaster. The destroyers of websites! Well… not really. But they are worth fixing. And if your site is of: decent age, decent size, or both; you have broken links. And they’re ruining your site’s experience. So … Continue reading Learn How to Find and Fix Broken Links in Your WordPress Site — It’s Worth Doing It!
Doing Social Media Right as a Marketer
Andrew Schulkind — December 27, 2018 — December 27, 2018 Managing a social media presence is not the same for marketers as for teenage digital natives. Selfies are pretty much out, for one thing, but so is the self-absorption that seems to dominate a lot of personal social media activity. Here are some ideas for … Continue reading Doing Social Media Right as a Marketer
Search Engines Doing A Better Job Of Calling Out Paid-Search Ads
Search Engines Doing A Better Job Of Calling Out Paid-Search Ads by Laurie Sullivan @lauriesullivan, December 13, 2018 Google and Bing, and even Amazon, have been criticized for not doing more to distinguish paid-search advertisements from organic search results, but the findings from a survey results released Thursday suggest improvements. In fact 77% of people … Continue reading Search Engines Doing A Better Job Of Calling Out Paid-Search Ads
5 Things Your Small Business Should be Doing Now for a Successful 2018 Holiday Season
Dave Charest — November 19, 2018 Follow @DaveCharest — November 19, 2018 With a strong economy and low unemployment boosting consumer confidence, the 2018 holiday season promises to be a good one. This year the holiday trifecta of Black Friday/Small Business Saturday/Cyber Monday starts on November 23rd, so time is of the essence for small … Continue reading 5 Things Your Small Business Should be Doing Now for a Successful 2018 Holiday Season
Video advertising’s bright future and what you should be doing now
Addressable TV will soon be a vital part of any media plan, so dip your toe into the water now. Laura Collins on October 31, 2018 Video is a hotter topic than ever in marketing, with users consuming more and options for advertisers multiplying rapidly. With so much development in the industry it can be … Continue reading Video advertising’s bright future and what you should be doing now
Predictive Analytics in 2018: What’s Possible, Who’s Doing It, and How
Derek Gleason — October 11, 2018 — October 11, 2018 In 2009, Netflix offered $ 1 million to anyone who could improve the quality of its recommendation engine by 10%. It took two years, but a team finally won. Netflix paid the bounty—then ignored the code. As it turned out, the enhanced algorithms “did not … Continue reading Predictive Analytics in 2018: What’s Possible, Who’s Doing It, and How
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