Joana Ferreira — July 18, 2018 Follow @JoanaMarketing — July 18, 2018 27707 / Pixabay LinkedIn is one of the best tools out there for finding jobs, but it’s also a great tool for recruiters and hiring managers to vet their candidates before inviting them to interview or when deciding on who to hire. If … Continue reading Creating The Perfect LinkedIn Profile For A Digital Marketing Job
By Stephen Moyers July 19th, 2018 Digital marketing is a central part of any business. To thrive in today’s society, you must be able to effectively advertise on online platforms, including social media. Experts are predicting significant changes in the digital marketing world. A recent technological advancement called Blockchain is set to adjust the way digital … Continue reading How Blockchain Technology Is Changing Digital Marketing
Digital Doings: Email Ranks Third In Investment, Study Shows by Ray Schultz , Columnist, July 18, 2018 Email is one of the top three digital marketing channels. And firms are upbeat about digital in general, with 83% saying it helps them achieve their goals, according to “How Businesses Use Digital Marketing in 2018,” a study … Continue reading Digital Doings: Email Ranks Third In Investment, Study Shows
Joana Ferreira — July 18, 2018 Follow @JoanaMarketing — July 18, 2018 rawpixel / Pixabay When it comes to marketing, we understand how important it is to build a trusting relationship with current and potential customers. Marketers spend hours perfecting the customer journey, analyzing the different touchpoints, personalizing their messages, and using data to find … Continue reading Why Relationship Building is Key in Digital Marketing
Choncé Maddox — July 12, 2018 — July 12, 2018 rawpixel / Pixabay I’m a planner. I love writing things down and preparing myself for the work week in advance. Still, as a content producer myself, planning website content isn’t always an easy task. When you do finally force yourself to sit down and start … Continue reading 8 Steps to Planning Digital Content in Less Time
Hannah Vergara — July 5, 2018 — July 5, 2018 The digital era has changed the way we do business, and it’s important for marketers to keep up with the demands of their prospects by building a well-oiled lead generation machine. Lead generation is broken down into sets of marketing activities that correspond with stages … Continue reading How to Generate Leads with Your Digital Marketing
The Digital Balloon: Brands Work To Integrate Email And Other Tools by Ray Schultz , Columnist, July 2, 2018 Email ranks near the top of the digital tech stack, judging by the 2018 Widen Connectivity Report. Asked to name three things they can’t do without in their daily work, 35.08% cite email marketing. Yet file-sharing … Continue reading The Digital Balloon: Brands Work To Integrate Email And Other Tools
Alain Stephan — July 2, 2018 — July 2, 2018 You spend a lot of time and effort getting your company’s phones to ring. You design engaging website content, create targeted search and digital ads, optimize your SEO, promote your business via email and social, and much more. But what happens after that? The challenge … Continue reading 6 AI-Based Call Reports That Will Immediately Impact Your Digital Marketing ROI
Chris Woodard — June 30, 2018 — June 30, 2018 geralt / Pixabay The financial services sector is in for a challenge. By 2020, it’s estimated that digital natives will make up half of the world’s population. These digital natives will not just comprise the new workforce, they will also define the new breed of … Continue reading Digital Trends and Technologies Transforming CX in Banking and Finance
Oath Spearheads Wells Fargo’s Digital Campaign To Rebuild Trust by Laurie Sullivan @lauriesullivan, (June 30, 2018) Wells Fargo’s integrated marketing and advertising campaign, called “Re-Established,” seems to be rebuilding the company’s giant consumer trust problem with help from Oath’s digital content and ads after the company found some 3.5 million potentially fake bank and credit card accounts in … Continue reading Oath Spearheads Wells Fargo’s Digital Campaign To Rebuild Trust
