Tag Archives: Different

Competing Against “Do Nothing” And “Do Something Completely Different”

Productivity

Bob Apollo — May 12, 2017 Follow @bobapollo— May 12, 2017 Complex B2B buying decisions are fundamentally exercises in change management and in an increasing number of cases even apparently well-qualified prospects, after carefully evaluating their options, are deciding to stick with the status quo and not change anything – at least for the moment. … Continue reading Competing Against “Do Nothing” And “Do Something Completely Different” →

Do You Need Different Kinds of Video for Sales Enablement?

Sales Guide

Bruce McKenzie — May 10, 2017 — May 10, 2017 Vidyard recently published an infographic that cleverly maps 12 types of video productions (explainers, product info, chalk talks, personalized, etc.) to the customer life cycle and suggests appropriate levels of production values for each genre. It’s worth a look. But this “generic” approach to video … Continue reading Do You Need Different Kinds of Video for Sales Enablement? →

Is Project Management Different in an Ad Agency?

Project Management

Penny Kooy — April 6, 2017 — April 6, 2017 Is project management different in an advertising agency? The short answer is a resounding “no.” While traditional project management is generally associated with more technical industries—IT, engineering, architecture, and so forth—the basic tenets of good, old-fashioned project management extend themselves across industries. Let’s break it … Continue reading Is Project Management Different in an Ad Agency? →

5 Valuable Employer Tips for Managing Teams in Different Time Zones

Team Management

Christopher Moore — April 2, 2017 Follow @cjmoore— April 2, 2017 Handling teams that perform in various time zones and have different working days is challenging. One team might begin work early in the day, whereas another might commence its work day several hours later, but the time difference between their zones can be misleading … Continue reading 5 Valuable Employer Tips for Managing Teams in Different Time Zones →

How Different Social Media Influencers Equal Different Influence Results

Influencer Strategy

Dhariana Lozano — December 5, 2016 Follow @DhariLo— December 5, 2016 Influencer marketing is a little more complicated than it seems. As if it isn’t hard enough to find influencers that fit your brand and target audience, another element to consider is the type of influence you’re looking for. In this post I’ll review 4 … Continue reading How Different Social Media Influencers Equal Different Influence Results →

Mobile Apps and How They Make Your Digital Marketing Different

Mobile Apps

Adam Frankel — November 30, 2016 Follow @FrankelInteract— November 30, 2016 What makes mobile apps a smart choice for business? Well, it’s all about the pocket end-to-end user experience that makes it easier for businesses to engage and retain their customer interest. While your competitors might try improving the website experience, strengthen technology infrastructure and … Continue reading Mobile Apps and How They Make Your Digital Marketing Different →

Different Types of Motivation to Keep Yourself & Your Team Ambitious and Successful

Motivation

Doug Dvorak — November 14, 2016 Follow @salescoach1064— November 14, 2016 When it comes to motivation, many of us have it, but there are some of us that do not. Let’s explore exactly what motivation is. Motivation is a strength that induces us to take action on things that we want to accomplish. For every … Continue reading Different Types of Motivation to Keep Yourself & Your Team Ambitious and Successful →

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