Brittanie Dreghorn — April 17, 2020 In a time full of uncertainty a brand’s presence on social media is critical in helping them ride the wave, stay in favour with their customers, be seen in the light they want and come out as unscathed as possible on the other side. In a way, Instagram has … Continue reading How Should Brands Be Using Instagram During COVID-19?
Chris Pitt — April 17, 2020 Last week, while trying to make sense of search marketing in the context of COVID-19, I came across a Warren Buffet quote that read, “Be fearful when others are greedy and greedy when others are fearful”. Now I’m not advocating being greedy, especially not at a time like this, … Continue reading Search Marketing in the Context of COVID-19
Colleen Perone — April 16, 2020 How has your organization adapted to the mandatory work from home order? Did the global pandemic cause your operation to lay off employees or did you need to hire more? Where did you fall short and are your doors going to be able to open back up? With so … Continue reading Tips for B2B Business to Thrive and Adapt During the COVID-19 Pandemic
Scott Hirsch — April 18, 2020 The COVID-19 Pandemic is accelerating the evolution of the online marketplace – an evolution 30 years in the making – and those who fail to adapt could lose everything. The canaries in the mine: Sears, RadioShack, Borders, Blockbuster and many more, each have their own specific stories of failure, … Continue reading The COVID-19 Crisis Will Accelerate the Evolution of the Online Marketplace – Will You Adapt or Become a Fossil?
Slye Joy Serrano — April 17, 2020 Global communities around the world are taking the necessary measures to mitigate the spread of the COVID-19 outbreak. During these times of uncertainty, companies from all shapes and sizes are also struggling to keep themselves afloat. Daniel Sun, a VP Analyst at global research and advisory firm Gartner, … Continue reading Digital Marketing During COVID-19: 5 Ways to Help Brands Thrive
Angela Ash — April 17, 2020 An increasing number of people seem to be losing it in the wake of the ongoing pandemic. It’s only to be expected that sudden disasters like this one (and I like to observe it as a preview into global warming, if we don’t start changing our habits) will leave … Continue reading COVID-19 Continues: How to Stay on Track
Chalmers Brown — April 16, 2020 When you’re a sole proprietor, freelancer, independent contractor, or remote worker who primarily works alone, one of the biggest hurdles to overcome is to stay motivated. That’s because you’re not getting that camaraderie and stimulation of being in an office that can sometimes give you a boost. Now, more … Continue reading How to Stay Motivated When Working in Isolation During COVID-19
Apple has released a new Mobility Trends tool. Google has Mobility Reports. Both are showing the positives on location tracking. Greg Sterling on April 15, 2020 at 3:54 pm Coronavirus has brought the value of mobile location data into public awareness in a very concrete way. Not too long ago, the idea was these data … Continue reading Location data providers showcase real-world analytics tools during COVID-19
Tim Backes — April 15, 2020 The COVID-19 pandemic has already had an immense impact on the global economy. In the US alone, more than 6 million people have filed for unemployment, the stock market has had its worst day since 1987, and restaurants, bars, gyms, and entertainment centers have been issued to close. Unfortunately, … Continue reading Tools to Help Your Small Business Through COVID-19
Frank Bocchino — April 15, 2020 Working from home offers many benefits: from overhead cost-cutting to providing improved employee productivity and morale. According to one study, 85 percent of businesses confirm that productivity has increased in their business because of greater flexibility. What’s more, 63 percent of those surveyed report at least a 21 percent … Continue reading B2B Strategy: COVID-19 Turns Heads to the Clouds
