Mariah Muller — December 27, 2019 At a recent gathering, a friend of a friend found out I write about digital marketing and SEO. He immediately perked up: “You’re the person I need to talk to!” What exactly did he need help with? He had a blog with tons of great content on it, but … Continue reading Why SEO and Content Marketing Should Work Together (& How to Align Yours)
Tag Archives: Content
Social Media Content Creativity and Overstuffed Pockets
Martin Chuck — December 19, 2019 People get tired of seeing and hearing the same things. This is the line during my 3-hour copywriting online seminar that struck me to think. It’s one of those things that you and I have probably heard but never really took in. A passing phrase over the multitude of … Continue reading Social Media Content Creativity and Overstuffed Pockets
10 Content Ideas to Make Your Social Media Stand Out
Larry Kim — November 30, 2019 Follow @larrykim By the year 2020, there will be nearly 3 billion social media users worldwide. That’s nearly 3 billion people that are using these online platforms to communicate, share, and express themselves. If you want to have a unicorn business, it’s imperative that you participate in sharing social … Continue reading 10 Content Ideas to Make Your Social Media Stand Out
Email marketing: Essential content elements
The structure, style and subject line you use for your emails are critical to their success or failure. Pamela Parker on November 22, 2019 As we’ve been exploring the Periodic Table of Email Optimization and Deliverability in recent weeks, we’ve looked at Permission, Trust, Infrastructure and Audience. This time, we will go into another critical … Continue reading Email marketing: Essential content elements
Content Is Key, But When Should You Share It?
Mariah Curtis — November 18, 2019 Social media is an invaluable tool that businesses use every day to reach their target demographics in order to increase awareness, boost sales and leads, and most importantly connect and interact with their followers. In my last blog post, “Social Media: One Of The Most Important Aspects Of Digital … Continue reading Content Is Key, But When Should You Share It?
4 Powerful Ways to Reuse Your Blog Content
Amanda Clark — November 5, 2019 Follow @GrammarChicInc A good blog post represents a significant investment of your time and resources; and, a major depository of your subject matter expertise. So, what happens when you polish off a post, publish it to your website, and spread the word on social media? Hopefully, you’ll see a … Continue reading 4 Powerful Ways to Reuse Your Blog Content
6 Best Brands That Dominate User-Generated Content on Instagram
Victoria Taylor — October 28, 2019 User-generated content is a powerful form of marketing for any brand. It allows you to strengthen your relationships with followers and customers and broaden your online presence. Around 86% of millennials believe that user-generated content (also known as UGC) is a good indicator of a brand or product’s quality. … Continue reading 6 Best Brands That Dominate User-Generated Content on Instagram
Why Infographics Are Still the Content Kings
Alice Corner — October 25, 2019 Infographics. You might remember them from 2015 – present. They were everywhere, from resumes to videos. And whilst you might worry that infographics will become a ‘content faux pas’ soon, and be tempted to jump off the wagon, I can assure you – infographics are here to stay. The … Continue reading Why Infographics Are Still the Content Kings
How dopamine fuels the golden rule of content marketing
We can leverage the brain’s reward system to engage consumers with value-based content. Jade Bunke on October 25, 2019 Anticipation is marketing gold – and dopamine is the currency that leads to a richer bottom line. Do you have the Midas touch? As a marketing professional, you’re interested in influencing behavior to help your business … Continue reading How dopamine fuels the golden rule of content marketing
Facebook News tab won’t include ads, but publishers can still monetize content
Content featured in the dedicated news section may have Instant Article ads. Amy Gesenhues on October 25, 2019 Facebook is launching Facebook News, a dedicated space on the platform that will highlight top news stories from national and local publications. The company confirmed with Marketing Land that publishers whose articles are placed in Facebook News … Continue reading Facebook News tab won’t include ads, but publishers can still monetize content