Ken Fortney January 19, 2022 Compelling, accurate, and well-written copy is not always easy to achieve, even when working with expert writers. That’s because managing copywriters is a bit different than managing photographers, videographers, and social media creators. If you’re a content marketing manager (or aspire to be), here are some tips and tricks to … Continue reading 10 Keys Content Marketing Managers Should Know About Managing Copywriters
Tag Archives: Content
How Important is Content for SEO?
Amanda Desouza | October 2nd, 2020 Content is extremely important for SEO, without it search engines won’t have enough information to index your pages correctly and help you rank. If you don’t have a solid SEO strategy, then the pages on your website will never be seen or shared. They will just live online with no visitors and that … Continue reading How Important is Content for SEO?
The AI content creation space is growing
Brands should start looking at the use of AI for copywriting a new report says. Kim Davis on January 20, 2022 A new scorecard and report from analyst firm AIContentGen analysed 20 AI-powered copywriting software solutions. The firm says there are now more than 50 vendors in the AI content space. Although the vendors have … Continue reading The AI content creation space is growing
How to Create a Digital Content Strategy For Your Small Business
Lacy Boggs January 10, 2022 At its most basic, this is what I do for small businesses: I help them create a digital content strategy that will get them closer to their business goals. But before you’re ready to work with someone to create a digital content strategy for your business, you may have some … Continue reading How to Create a Digital Content Strategy For Your Small Business
How to Plan an SEO Content Strategy to Rank Higher
Emily Standley January 5, 2022 For this new year let’s see how to plan an SEO content strategy to rank higher in the SERPs! SEO is more crucial than ever this year, so let’s get pumped and improve your SEO strategy with a sparkling new SEO campaign! In this post, I’ll tell you just how … Continue reading How to Plan an SEO Content Strategy to Rank Higher
How Outsourcing Content Helps You Grow Your eCommerce Business
Derek Gallimore December 26, 2021 Running an e-commerce store is not just about selling products to your customers. You need to attract more audiences that can potentially turn to paying customers to grow your business. Having a stagnant website and social media won’t dimply do the work. Nowadays, you need to create useful content to … Continue reading How Outsourcing Content Helps You Grow Your eCommerce Business
The Ultimate Checklist for On-Page SEO Content
Fejiro Eforhare December 23, 2021 How does it feel to have a perfect checklist that works as a gold standard for all your On-Page SEO practices? Today, I will share with you a complete checklist you can use to ensure that the content on your website is 100% optimized for search. In fact, if you … Continue reading The Ultimate Checklist for On-Page SEO Content
4 ways to upgrade your content syndication strategy
Content syndication in today’s new era of B2B precision demand marketing Integrate on December 14, 2021 If there’s one thing that 2021 has made evident to the B2B marketer, it’s that today’s B2B buyers are leveraging a digital-first approach. Their tactics now involve covert research done on their own time and in their preferred digital … Continue reading 4 ways to upgrade your content syndication strategy
Nielsen’s Gracenote adds predictive content analytics
Audience Predict will forecast future program performance. Kim Davis on December 8, 2021 Gracenote, the content solutions division of marketing measurement firm Nielsen, has unveiled a new tool, Audience Predict, which will deliver predictive insights into future entertainment programming performance. The aim is to support strategic decision-making by content owners and distributors. Audience Predict will … Continue reading Nielsen’s Gracenote adds predictive content analytics
Tips For Creating Engaging Social Content
Sahail Ashraf November 27, 2021 It’s not always easy to create high quality, engaging social media content for your marketing. In this post we look at a few ways to make it happen. If you’re creating post after post and your engagement rate isn’t steadily rising, then you have a problem. There are ways to … Continue reading Tips For Creating Engaging Social Content