September 1st, 2015 Do you know people who talk and talk and you cannot get a word in edgewise? Of course, you do. When those people talk at you, do you drift away thinking about something else and then float back into the conversation only to realize that the person is still talking? … Continue reading What Content Mapping Is & How To Use It To Maximum Benefit
By Adrienne Erin August 31st, 2015 It’s this simple: If you don’t keep track of your competitors, you’re going to lose market share to them. It’s important that you monitor what other businesses in your industry are doing in order to successfully build a brand online. One way to do that is to learn about … Continue reading Track And Learn From Your Competitor’s Content
By Hollie Whitehead August 26th, 2015 Writing good website content can be difficult. Especially when you try to find the balance between valuable information and SEO. Readers demand informative, thoughtful, well written content. If you don’t provide it they know someone else will. But writing for SEO is different than other forms of writing. Not … Continue reading Easy To Avoid SEO Copywriting Errors That Ruin Content
Jamie HecklerAugust 25, 2015 Pinterest isn’t just for B2C marketers anymore. B2B marketers need to start caring about this visual search engine with a social twist. As I wrote in part 1 of this two-part blog series, the platform can give your content an extended shelf life with little extra investment. The question that remains, … Continue reading How to Use and Measure Pinterest in Your B2B Content Marketing
With all the time and effort that goes into content marketing, the big question is: How do you get it to truly work? Columnist Quinn Whissen outlines four winning strategies. Quinn Whissen on August 24, 2015 You’ve probably heard this before: “Content marketing is hard…Content marketing takes a long time.” Sorry to say, I’m not … Continue reading Jump-Start Your Content Marketing With These 4 Strategies
Manish AroraAugust 21, 2015 As has been known for some time now, traditional, keyword based SEO (Search Engine Optimization) is dead and has given way to Content Marketing. Within Content, Video is the fastest growing segment and it accounts for more than three-quarters of the growth in data over the internet. This is the reason why brands … Continue reading What is Video Content Consumption Analytics and What Can it Do For You?
By Jessica Davis|2015-08-19T12:31:34+00:00August 20th, 2015|Content, Social Media Marketing|0 Comments How Is Content Curation Different From Content Creation? Content curation is the process of discovering, collating, and presenting content relevant to a particular topic. The function of content curation and content creation is similar since both aim at using content to engage target audiences on social … Continue reading 10 Priceless & Powerful Content Curation Tools
Andrew SchulkindAugust 20, 2015 Great SEO work is about more than just the content on the pages of your website. Other parts of the marketing universe factor in as well. Here are a few of the areas that matter and that will have an impact on the success of your SEO efforts. Social MattersSocial media … Continue reading SEO For Content Marketing: Beyond What’s On The Page
By Heba Hosny August 19th, 2015 “When It comes to personal branding, it doesn’t matter how good you are. What matters is how good you are in showing it” – Heba Hosny I’m very excited to share practical content marketing tips and insights that I cultivated throughout my rewarding career as a content marketer and … Continue reading Memories Of A Content Marketing Guru
Olivier ChoronAugust 19, 2015 We all write content that we hope is going to be seen by a wide audience. We expect everyone to be really engaged, reading every last bit. Being shared on numerous platforms for all to see and admire. But self-promotion on social media is becoming increasingly difficult to achieve. The fact … Continue reading You May Have Killer Content But Who Actually Sees It?
