Tag Archives: Company

3 Major Benefits of an SEO Audit Every Company Should Know

Ray WangJanuary 9, 2015 An SEO audit is a comprehensive website analysis which helps you assess the performance of your current on-page and off-page activities. For example, a SEO audit can help you assess whether you’re earning qualified inbound links from reputable sites or including Alt Txt for on-page images. An SEO audit contains the following … Continue reading 3 Major Benefits of an SEO Audit Every Company Should Know →

Should Your Company Join Pinterest in 2015?

Infographics, Strategy

Amanda ClarkJanuary 6, 2015 It’s a simple enough question: Is it worthwhile for small businesses to embrace the social marketing power of Pinterest? And at first blush, there would seem to be several reasons to answer in the affirmative. If you know anything at all about Pinterest as a marketing tool, you know that it’s … Continue reading Should Your Company Join Pinterest in 2015? →

Local SEO: The Downsides No SEO Company Dares Discuss

Small Business

Harmony Major December 26, 2014 Is local SEO right for every small business? Some experts say yes, and would be hard-pressed to allow you to think differently—particularly when they’re selling the service. For some businesses (i.e., those run exclusively online), implementing it can be tricky. But “tricky” does not mean you should necessarily “stay away.” … Continue reading Local SEO: The Downsides No SEO Company Dares Discuss →

Tips For Maintaining Your Company Culture As Your Business Grows

Smart Planning

Lindsey Witcherley December 1, 2014 Many people think financial issues are one of the biggest growth pains for companies, but it’s not always the case. For instance, if you’re growing it can be difficult to recruit and retain the right staff. Preserving your company culture as you grow is a big challenge for many business … Continue reading Tips For Maintaining Your Company Culture As Your Business Grows →

Keep Things Fresh On the Company Blog in 3 Steps

Content Marketing

Deborah Sweeney November 23, 2014 When you first start your company blog, writing about your business seems second nature. You’re filled with ideas that you can’t wait to get on the computer screen. Every little small business topic inspires you; you’re overflowing with stimulation and knowledge on an array of applicable topics. And this may … Continue reading Keep Things Fresh On the Company Blog in 3 Steps →

5 Simple Steps To Better Company Culture

Smart Planning

Jacob Shriar November 18, 2014 It’s very simple to have a better company culture. I’ve never quite understood why so many cultures aren’t so good, and so many employees are disengaged. Why would a manager want to create that type of environment? Is it really unintentional? Are there that many managers that do this unintentionally? … Continue reading 5 Simple Steps To Better Company Culture →

3 Things Your Company Needs To Know About The Future Of Work

Smart Planning

Jen Cohen Crompton November 15, 2014 The workforce, workplace, and business resources are all transforming at a rapid pace thanks to the technological revolution. These new technologies that are bringing people closer together through virtual channels and changing business processes and insights, are touching and changing every aspect of what “work” looks like. Because of … Continue reading 3 Things Your Company Needs To Know About The Future Of Work →

This Company Is Putting The Homeless To Work–As Tour Guides

General

Barcelona’s Hidden City Tours is a social enterprise that is changing lives one tourist attraction at a time. By Ayana Byrd When Lisa Grace was on maternity leave from her marketing job in Barcelona, her employer fired her. The British expat could have returned home to take advantage of the more woman-friendly employment laws … Continue reading This Company Is Putting The Homeless To Work–As Tour Guides →

3 Traits A Company Culture Must Have To Create Great Customer Experiences

Social Media Utilization

By Christopher Brown, Published October 9, 2014 The way customers are treated by your company is a direct reflection of your company culture. If you have a culture based on fear and mistrust, customers will experience the ramifications. Have you ever felt like you were being treated like a criminal for returning a product … Continue reading 3 Traits A Company Culture Must Have To Create Great Customer Experiences →