Tag Archives: Client

Why agencies need to work closely with client RevOps teams

Integrate with RevOps to drive campaign success. Understand sales processes and align tracking to convert digital marketing into revenue. Greg Manfre on January 22, 2024 Imagine this: Your agency has created a clear and effective digital marketing plan. You have worked closely with the client, prepared all the necessary content, assets and targeting, and are … Continue reading Why agencies need to work closely with client RevOps teams

Setting client expectations with a thorough preliminary SEO analysis

Since optimizing websites requires time and money, the best way to convince your clients to prioritize SEO is to do an in-depth analysis and audit. SE Ranking on April 22, 2022   There are at least three huge mutual benefits to performing a comprehensive data-driven SEO analysis of a new client’s website. First, your digital … Continue reading Setting client expectations with a thorough preliminary SEO analysis

Why It’s Important for Internal Service Providers to Understand Client Needs

Liz Kislik September 22, 2021   One of my clients runs an in-house operation that provides goods and services to other areas of the company. If she can’t satisfy her internal customers’ needs, they can decide take their business elsewhere, which may not be good for her group’s results or the larger company’s bottom line. … Continue reading Why It’s Important for Internal Service Providers to Understand Client Needs

Tried and Tested Tips to Improve Your Startup’s Client Management Process

Jimmy Rodela June 21, 2021 Image Source: Pexels You’d be hard-pressed to grow your startup without proper client management procedures. You’ll miss deadlines. Have difficulty communicating with your clients. And you run the risk of causing needless fire-fighting which adds up to your work hours while snuffing out your team’s productivity. That is why improving … Continue reading Tried and Tested Tips to Improve Your Startup’s Client Management Process

How to Get More Client Referrals for Your Consulting Business

Connor Benedict February 19, 2021 Client referrals come from current clients who are so impressed with your services that they suggest your business to friends and family. Referrals happen through word of mouth. And, because referred leads are coming to you from current, happy, clients, they’re almost guaranteed to turn into new clients. Saving you … Continue reading How to Get More Client Referrals for Your Consulting Business

Repurposing an internal digital ad solution for client use

Internal data sources serve as the foundation for a new external platform. Rodric Bradford on November 23, 2020 The popular saying that ‘necessity is the mother of invention’ has been confirmed in the martech world, where forced innovation has led to the launch of new processes, products and platforms.  For example, Digital Remedy, a digital … Continue reading Repurposing an internal digital ad solution for client use