Sahra AshtonMay 3, 2015 Maximize Revenue Through An Improved Online Buying Experience Welcome to our first edition of the MyCommerce “Tips and Tricks” newsletter. This three-part series will include proven best practices and techniques on a range of topics to help your business maximize profits. Today’s edition is focused on three easy steps to optimize … Continue reading Are You Maximizing Your Revenue? 3 Tips That Can Change Your Website Today
Trent TurpinMay 2, 2015 Facebook is at it again. They recently announced that they are significantly altering their users’ News Feed updates. Facebook will be deemphasizing and/or completely removing the feature that shows what a friend liked or commented on. You’ve certainly seen these in your own feed from “that friend” who you met one … Continue reading Facebook’s Latest Change: 6 Ways Your Business Can Adapt
Anton RiusMay 1, 2015 87% of today’s leaders around the world cite culture and employee engagement as one of their top organizational challenges. This is according to a recent report from Deloitte, who interviewed over 3,300 executives and HR leaders in 106 countries. The data in this and other large-scale studies weave together an alarming … Continue reading The Iceberg of Organizational Culture Change (Infographic)
BusinessVibesApril 21, 2015 Online marketing is constantly changing. But these days it is really coming of age as it becomes more advanced. Online marketing provides value and generates results for businesses, and even those businesses that have focused more on traditional marketing techniques should not dismiss it. Here are some of the reasons why it … Continue reading Change is Good: 7 Reasons Online Marketing is Coming of Age
Dave MurrowApril 20, 2015 Web site operators are anxiously awaiting the results of Google’s algorithm change on Tuesday, April 21st. The changes will reflect the growing use of mobile for search, and Google says it will give higher precedence in search rankings to mobile-friendly websites. Google claims that this algorithm change will have ‘a significant … Continue reading Are You Ready for Google’s Next Algorithm Change?
Will DavisMarch 27, 2015 So you built a great website a couple years ago. Polished, modern design? Check. Developed on an easy-to-use content management system? Check. Search-engine friendly? Check. You probably even said to yourself, “Now this one is going to last a few years before feeling stale.” And guess what Google just did to … Continue reading Another Google Algorithm Change — What Should You Do?
Denise O’BerryMarch 17, 2015 There are a lot of things that can go wrong in a project. Surprises can kill even the best laid plans. Taking the time to conduct a change readiness assessment before you build your project plan can help you “know what you don’t know” so you can nip problems in the … Continue reading How Do I Prepare My Business For Change?
Jessica BowersMarch 13, 2015 Should Small Business Marketers Be Worried Facebook Is Purging Inactive Likes Last week, Facebook announced that March 12th would mark the beginning of a major upcoming purge of likes from “deactivated and memorialized accounts.” Over the next several weeks, likes and comments from inactive accounts on business pages and posts will … Continue reading How Facebook’s Latest Change Could Affect Your Business
Tracey WallaceMarch 7, 2015 Google’s algorithm changes have a long history of seriously affecting corporations using SEO to bolster their brand, often without much weight behind the content they are publishing. Content farms were the first to take a hit, with companies including Demand Media and Ask.com experiencing significant traffic declines due to poor quality … Continue reading New Google Algorithm Change on the Horizon: Prioritize Mobile or Be Penalized
Columnist Paul Roetzer explores the potential of artificial intelligence to augment marketing automation platforms and transform the industry. Paul Roetzer on March 4, 2015 The art and science of marketing are on a collision course. Many tasks commonly performed by marketers, such as copywriting, data analysis and strategy, are at risk of being computerized in … Continue reading The Missing Piece Of Marketing Automation That Could Change Everything
