October 14, 2025 Most employers offer mental health care benefits: that doesn’t mean they’re effective While most employers offer mental health care coverage as part of their health insurance packages, major gaps in care exist. According to new research, many employers aren’t sure how mental health care services are being used by employees. The 2025 … Continue reading Most employers offer mental health care benefits: that doesn’t mean they’re effective
Tag Archives: Care
What Is Open Semantic Interchange (OSI), and why should marketers care?
Martech is drowning in silos and inconsistent data. OSI could solve the chaos with one open standard, giving teams clarity and control. Mike Pastore on October 6, 2025 Today’s marketing teams juggle dozens of platforms — CRM, email, social media, analytics, personalization engines and more. Each system generates valuable customer and campaign data, yet … Continue reading What Is Open Semantic Interchange (OSI), and why should marketers care?
What is the Agent2Agent protocol and why should marketers care?
AI tools are smart alone — but unstoppable together. Discover how the Agent2Agent protocol turns collaboration into a marketing advantage. MarTechBot on September 15, 2025 In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website archives and has access to … Continue reading What is the Agent2Agent protocol and why should marketers care?
Just 7% of small-business owners say the child care crisis is a critical problem. Here’s why
August 02, 2025 Just 7% of small-business owners say the child care crisis is a critical problem. Here’s why BY Inc. Child care costs are growing. Access is declining. But small businesses aren’t too concerned about the impact on business. The National Federation of Independent Business recently released its quadrennial report on the most pressing problems … Continue reading Just 7% of small-business owners say the child care crisis is a critical problem. Here’s why
8 ways to take care of yourself and your finances if you’re experiencing a layoff
June 23, 2025 8 ways to take care of yourself and your finances if you’re experiencing a layoff BY Associated Press Recent layoffs from technology and media companies and government agencies might have you thinking about job security. Losing your job is a difficult thing to process and you might feel the impact in several parts … Continue reading 8 ways to take care of yourself and your finances if you’re experiencing a layoff
The hidden cost of unpaid care work
June 18, 2025 The hidden cost of unpaid care work BY Angela Hariche Caregiving is the invisible cornerstone of our economy—and it’s in crisis. Recent data from Pivotal, an organization founded by Melinda French Gates to advance social progress, reveals staggering statistics: 67% of caregivers face personal financial strain due to caregiving responsibilities, often accruing credit card … Continue reading The hidden cost of unpaid care work
5 ways to get your B2B buyers to care in 2025
In a crowded market, features alone won’t win buyers over. Here’s how to create authentic connections that make them care. Moni Oloyede on February 26, 2025 B2B marketing in 2025 is not for the faint of heart. Budgets are tight, resources are stretched thin and economic uncertainty looms large. But it’s not just marketers … Continue reading 5 ways to get your B2B buyers to care in 2025
Microsoft earnings show that investors only care about AI now
July 30, 2024 Microsoft earnings show that investors only care about AI now MSFT stock dropped more than 6% in after-hours trading despite a 15% jump in revenue, as investors focused on AI. BY Chris Morris Microsoft shares were down more than 6% in after-hours trading Tuesday, despite quarterly earnings beating on the top and bottom … Continue reading Microsoft earnings show that investors only care about AI now
More companies are offering child care at work. Is it a good idea?
May 21, 2024 More companies are offering child care at work. Is it a good idea? Experts caution against an overreliance on businesses filling the void. BY Associated Press They operate in places like an airport, a resort, and a distribution center, tucked away from the public eye but close enough for easy access. They often … Continue reading More companies are offering child care at work. Is it a good idea?
Mental health care underutilization is a revenue problem
March 28, 2024 Mental health care underutilization is a revenue problem Here are three things organizations can do to turn the situation around. BY Melissa Frieswick From the beginning of my career, I knew I wanted to help others. And for the people asking why I didn’t become a care provider, I did, in my … Continue reading Mental health care underutilization is a revenue problem