Tag Archives: Capitalize

6 Ways for Small and Medium Businesses to Capitalize on the Thanksgiving Weekend Holidays

RJ Horsley — November 18, 2019 Follow @https://twitter.com/rj_horsley?lang=en The day after Thanksgiving marks the start of the official holiday shopping season with Black Friday, Small Business Saturday, and Cyber Monday all stacked up one after the other. While Black Friday and Cyber Monday are typically associated with large businesses and corporations, that doesn’t mean small … Continue reading 6 Ways for Small and Medium Businesses to Capitalize on the Thanksgiving Weekend Holidays

Marketers must capitalize on the new wave of email innovation

Discover which companies are pushing the virtual envelope in the email marketing space. Ryan Phelan on November 1, 2018 The latest round of acquisitions – Adobe/Marketo, Salesforce/Rebel and Twilio/SendGrid – is exciting because it means email-led innovation is entering a new era. It’s proof positive that email is not just surviving but thriving For email … Continue reading Marketers must capitalize on the new wave of email innovation

How to capitalize on the competitive advantage of real-time data analysis

Contributor Stela Yordanova explains how to capitalize on the competitive advantage provided by real-time data analysi Stela Yordanova on August 31, 2018   The Real-Time report in Google Analytics allows you to monitor website activity as it actually occurs on your website or app. The report is continuously updated, and website activity is reported just … Continue reading How to capitalize on the competitive advantage of real-time data analysis

Social Media Trends To Capitalize and Put Into Practice

Megan Ritter — March 27, 2018 Follow @megmarieritter — March 27, 2018 Social media is a powerful asset for any business. Leveraging current social media trends allows your brand or business the opportunity to boost online visibility, engage your target audience, and increase touch points that lead to conversions. Are you still on the fence … Continue reading Social Media Trends To Capitalize and Put Into Practice

Programmatic TV is the future: Here’s how to capitalize on the opportunity

As programmatic TV continues its inexorable march forward, columnist Grace Kaye explains how you can get in on the game and optimize your programmatic TV advertising. Grace Kaye on September 22, 2017   The tide is turning: traditional TV advertising is slowing down, programmatic TV is rapidly expanding, and tech platforms and broadcasters are in … Continue reading Programmatic TV is the future: Here’s how to capitalize on the opportunity

How Internet Retailers Can Capitalize On Amazon Prime Day With Affiliate Marketing

How Internet Retailers Can Capitalize On Amazon Prime Day With Affiliate Marketing by Monique Zapata-Kaufman , Op-Ed Contributor, July 7, 2017 Amazon recently announced its third annual Prime Day to take place on July 11, 2017. What began as a promotional holiday to celebrate the 20th anniversary of the e-commerce giant has grown bigger and … Continue reading How Internet Retailers Can Capitalize On Amazon Prime Day With Affiliate Marketing