Andrej Kovacevic — June 27, 2019 Follow @andrejtl — June 27, 2019 Photo: Drobot Dean / Adobe Stock For most small businesses, the job of seeing to tasks like hiring, payroll management, and benefits oversight is generally split among a few employees. That’s because having a small staff can make it hard to justify hiring … Continue reading How a Small Business Can Hire a Top-Notch HR Manager on Their First Try
David Hunter — June 26, 2019 Follow @DavidHunterErie — June 26, 2019 Local SEO (Search Engine Optimization) is dominating the internet for businesses when it comes to ranking on Google. It may seem impossible to get your business to appear at the top of search engine results pages (SERP), but in reality, it just requires … Continue reading Local Search: How Google My Business Can Improve Local Rankings
Kara Perez — June 26, 2019 — June 26, 2019 Your business might move in cycles. You might have a busy season where there is no sleep, and you might find yourself in a season where business is slow. At first glance, that can be stressful. Where is the money going to come from? Is … Continue reading 3 Things to Do When Business is Slow
Brian Wallace — June 24, 2019 Follow @nowsourcing — June 24, 2019 Live video today is changing the way people watch video and can be used to build your business. 8 out of every 10 people would watch video that is live rather than read a blog post or social media post. But what are … Continue reading Live Video: Can It Help Build Your Business? [Infographic]
Riley Panko — June 24, 2019 Follow @RileyPanko — June 24, 2019 Business process outsourcing (BPO) is the contracting of a business function to a third-party provider. Some of the most common BPO services include: Payroll Social media marketing Customer support Businesses often hire outside contractors or agencies to cut costs while improving the customer … Continue reading What to Consider When Outsourcing Business Processes
Stephanie Hurd — June 24, 2019 — June 24, 2019 Most businesses launch their operations on a shoestring budget and manage the business on readily available technology. If your business starts in your home, as many do, you probably already have a basic computer, internet connection, and phone service. All you need to do is … Continue reading Pros and Cons of the 4 Most Common Types of Small Business IT Support
An Estimated 11 Million Fake Business Listings On Google Maps by Laurie Sullivan , Staff Writer @lauriesullivan, June 21, 2019 Despite Google’s sophisticated algorithms and high-paid software engineers, the company struggles to protect against “chronic deceit” from fake listings on Google Maps. There is a long history of this type of abuse on the site. This … Continue reading An Estimated 11 Million Fake Business Listings On Google Maps
Kara Perez — June 22, 2019 — June 22, 2019 You’ve been in business for awhile and things are going well. But you’ve realized something: you want to start talking to a new audience. You want to learn how to pivot your business message to a new audience, and you’re not sure where to start. … Continue reading How to Pivot Your Business Message to a New Audience
Ashish Deshpande — June 21, 2019 Follow @ashishnotigor — June 21, 2019 The use of AI-driven technologies, such as machine learning, predictive analytics, and natural language processing, is changing how work is done. In particular, automation is widely adopted in many industries and disciplines. It’s changing the dynamics of the workforce and impacting businesses of … Continue reading How to Prepare Your Small Business For the Impact of Automation
Kristina Podnar — June 20, 2019 Follow @kpodnar — June 20, 2019 Bob Beauprez once said, “In America, small business is a big deal.” Indeed, it is hard to overestimate the role small businesses play in the American economy: Businesses with fewer than five employees account for 62% of all businesses in the U.S. More … Continue reading No Business is Too Small for These 5 Digital Policies
