Tag Archives: Build

Learn how to build more emotionally engaging experiences with a personalized data strategy

Here are three audience management strategies marketers can use to supply new and captivating content. Rakhi Patel on December 28, 2018  Consumers are demanding more from brands than ever before – more relevant, consistent and personalized experiences across devices and channels. And as a result, brand marketers are facing increased pressure to understand, anticipate and … Continue reading Learn how to build more emotionally engaging experiences with a personalized data strategy

Ask an SMXpert: New approaches in customization can build better analytics reports

Data-driven digital marketing expert Simon Poulton outlines opportunities in various solutions to customize dimensions for more focused analytics reporting. Wendy Almeida on December 27, 2018   Data-driven digital marketing expert and senior director of digital intelligence at Wpromote, Simon Poulton, was one of the SMX East speakers during the “Making Your Analytics Work Harder And … Continue reading Ask an SMXpert: New approaches in customization can build better analytics reports

To Build a Lasting Business, Look to Scalability [Infographic]

Brian Wallace — December 19, 2018 Follow @nowsourcing — December 19, 2018 Startups are some of the most powerful money-making machines on earth, globally generating $ 2.3 trillion in total value between 2015 and 2017. This seemingly unstoppable force of business shows the extent of the entrepreneurial spirit, but it’s keeping a business going that’s … Continue reading To Build a Lasting Business, Look to Scalability [Infographic]

How to Build An Effective Email Welcome Sequence For Your Ecommerce Brand

Ryan Turner — November 15, 2018 Follow @3prime — November 15, 2018 MabelAmber / Pixabay For business owner and email marketers, establishing a vibrant and effective Welcome Series is an essential first step in attracting and keeping customers. You never get a second chance to make a first impression, after all, and having an engaging … Continue reading How to Build An Effective Email Welcome Sequence For Your Ecommerce Brand