Tag Archives: Breaking

Keep Your Contact Center in North America Without Breaking the Bank

Amy Bennet — June 27, 2019 — June 27, 2019 A quick trip down memory lane reminds us that the 1990s saw a massive rise in the practice of offshoring call centers. With the convergence of economic factors and technological advancement, it was seen as the cheap alternative for companies who required basic customer support … Continue reading Keep Your Contact Center in North America Without Breaking the Bank →

Short vs Long Video: Breaking Down the Pros and Cons

Video Marketing

Evelyn Timson — May 21, 2019 Follow @Aspect_FandV — May 21, 2019 High-quality video content is extremely powerful. For businesses wanting to drive tangible success in modern digital marketplaces, understanding how to produce engaging video it is arguably more important than ever before. Research conducted by Wistia in 2016 highlights some notable video engagement statistics … Continue reading Short vs Long Video: Breaking Down the Pros and Cons →

How to Reward Employees Without Breaking the Bank

Employee Motivation

Robert Gloer — April 4, 2019 Follow @IOUFinancial — April 4, 2019 Us humans are driven by incentive, and modern leaders understand the importance of rewarding high-performing employees. While typical ways of doing so include bonuses and pay raises, oftentimes small business owners can’t afford to reward their employees monetarily. If you are in the … Continue reading How to Reward Employees Without Breaking the Bank →

How to Blog Without Breaking the Law

Blogging Ethics

Susan Friesen — January 30, 2019 Follow @eVisionMedia — January 30, 2019 6 Important Legal Issues Bloggers Need to be Aware of Whether you write about your financial services or your travel destinations, you want current and potential clients or followers to find your website, get all the info they need and choose you over … Continue reading How to Blog Without Breaking the Law →

Change Management: Breaking Bad (Habits, That is)

Change Management

Greg Heist — December 6, 2018 Follow @Heist_G — December 6, 2018 “Culture does not change because we desire to change it. Culture changes when the organization is transformed; the culture reflects the realities of people working together every day.” — Frances Hesselbein, The Key to Cultural Transformation, Leader to Leader (Spring 1999) To say … Continue reading Change Management: Breaking Bad (Habits, That is) →

Breaking through with meaningful content marketing in the age of storytelling

Content Marketing

A conversation on the state of story-driven content with analyst and author Brian Solis. Keith Richey on November 7, 2018 Today, it seems that everyone is a storyteller — some 550,000 marketers list storytelling in their profile on LinkedIn. But connecting with people through the power of the story requires a lot more than changing … Continue reading Breaking through with meaningful content marketing in the age of storytelling →

Smart Social Media Selling: Breaking Down Barriers to Implement Social Selling

Social Selling

Monika Götzmann — May 23, 2018 — May 23, 2018 Social media selling has emerged as an increasingly popular concept in the modern sales environment. Indeed, social selling can improve overall sales effectiveness. By affording salespeople the chance to leverage social media, forge deeper, more meaningful relationships with clients, reps establish themselves and their organisations … Continue reading Smart Social Media Selling: Breaking Down Barriers to Implement Social Selling →

Breaking Those Bad Email Habits

Email Marketing Mistakes

Rupert Adam — February 8, 2018 Follow @emailcenter — February 8, 2018 Whether you bite your nails, check your phone too much or crack your knuckles, everyone has a bad habit or two. Marketers are no exception and sometimes tend to pick up bad habits within their work. Whilst some of these habits are just … Continue reading Breaking Those Bad Email Habits →

Train Your Employees Well (Without Breaking the Bank)

Employee Coaching

Rick Goodman — January 16, 2018 Follow @DrRickGoodman — January 16, 2018 QuinceMedia / Pixabay What motivates your employees? What makes them happy? What helps them to feel like you’ve invested in them? There are a few possible answers to that question, but here’s a big one: Education. Simply put: Your employees want to grow. … Continue reading Train Your Employees Well (Without Breaking the Bank) →

How to Maximize Employee Potential (Without Breaking the Bank)

Employee Engagement

Angela Murphy — December 24, 2017 — December 24, 2017 Free-Photos / Pixabay How do employees learn best? Well, it’s kind of a complex answer… Employers are increasingly aware of the importance of professional development and employee training. In fact, Training Magazine reports that U.S. companies spend an average of $ 4.5 billion annually on … Continue reading How to Maximize Employee Potential (Without Breaking the Bank) →