Stop customizing your way around fragmented data. Start unifying it for your own reporting and for an industry waiting on you to lead. By Angelina Eng Published on September 2, 2026 We love blaming walled gardens for grading their own homework. Fair enough. But everyone’s doing it. Agencies, brands, and platforms configure measurement … Continue reading Marketers are media measurement’s biggest problem
August 18, 2026 What to do if your biggest client is a risk to your solo business BY Anna Burgess Yang Every year, I look at how much money I earn from each client. Some years, my earnings are very skewed toward one client (or two). If something had happened to that working relationship, my year … Continue reading What to do if your biggest client is a risk to your solo business
Survey design and analysis aren’t the problem. The delays happen between them. AI-native platforms are designed to eliminate that friction. By Susan Ferrari Published on August 6, 2026 Most market research projects don’t slow down because of survey design or analysis. They slow down in between. Questionnaires move from one system to … Continue reading The biggest bottleneck in market research isn’t the research
August 08, 2026 Terafab could become the largest factory on the planet—or Elon Musk’s biggest failure BY Jesus Diaz At last, we know how Elon Musk’s fabled Terafab will look. Tesla and SpaceX showed a video rendering of their jointly developed advanced chip factory on Thursday. It will occupy 100 million square feet in Grimes County, Texas, about … Continue reading Terafab could become the largest factory on the planet—or Elon Musk’s biggest failure
July 03, 2026 Scientists say Elon Musk’s orbital data centers could blind Earth’s biggest telescopes BY Taylor Hatmaker If Elon Musk has his way, stargazing could soon be impossible. Starlink, one of Musk’s businesses, sells high-speed internet access to places around the globe that traditional internet providers often can’t reach. In the process, the company has … Continue reading Scientists say Elon Musk’s orbital data centers could blind Earth’s biggest telescopes
A new standard aims to unify fragmented data, helping ABM programs deliver coordinated, real-time experiences across tools. By MarTechBot Published on May 11, 2026 In MarTech’s “MarTechBot explains it all” feature, we pose a marketing question to our very own MarTechBot, which is trained on the MarTech website archives and has access to the … Continue reading How OSI could finally fix ABM’s biggest data problem
April 17, 2026 Indeed CEO says this—not AI—is the biggest threat to the workforce BY Pavithra Mohan Most business leaders are laser-focused on the existential threat that AI poses, with many of them citing it as a reason for major layoffs. At an event on April 15, however, Indeed CEO Hisayuki “Deko” Idekoba suggested … Continue reading Indeed CEO says this—not AI—is the biggest threat to the workforce
April 08, 2026 This is the biggest risk a company can take in the age of AI BY Rob Fisher and Jeanne Johnson It feels like a “hit-the-brakes” economy, with warning lights flashing everywhere: inflation pressures, AI disruptions, upside-down business models, and a persistent sense that some new market surprise or geopolitical tempest is waiting around the … Continue reading This is the biggest risk a company can take in the age of AI
Meta will fund seven new natural gas plants to power its biggest data center yet It follows the company’s (non-binding) pledge to protect local communities from rising power costs. By Will Shanklin March 27, 2026 Meta We may receive a commission on purchases made from links. Meta will essentially foot the power bill for the … Continue reading Meta will fund seven new natural gas plants to power its biggest data center yet
March 10, 2026 Why is Volkswagen suddenly planning one of the biggest job cuts in auto industry history? BY Anna-Louise Jackson Volkswagen plans to slash 50,000 jobs in Germany by 2030 after reporting a sharp drop in annual operating profit for 2025. Europe’s largest automaker is more aggressively cutting costs as increased competition in China and … Continue reading Why is Volkswagen suddenly planning one of the biggest job cuts in auto industry history?
