Aashish Sharma — March 26, 2017 Follow @ineedseo— March 26, 2017 My company set up a new social media strategy at the beginning of the year. Indeed, we felt that our previous configuration no longer corresponded to our new business ambitions and wanted to bring more freshness to our networks. 6 QUESTIONS TO REVIEW OUR … Continue reading The Best Times to Publish on LinkedIn
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The 3 Best Email Marketing Platforms to Engage Your Audience
Annie Qureshi — March 24, 2017 Follow @annierqureshi— March 24, 2017 In today’s ever-evolving market of content and user engagement, there are always new tricks and tools emerging to equip your business with interactive ways to reach your audience and convert them to customers. However, finding a strategy that works for your company can be … Continue reading The 3 Best Email Marketing Platforms to Engage Your Audience
The Best Way To Get Seen (Repeatedly) on LinkedIn
John Nemo — March 22, 2017 Follow @JohnNemoPR— March 22, 2017 Nothing helps you stand out more on LinkedIn’s crowded member feed than this type of eye-catching content. When it comes to social media marketing, the power and importance of video cannot be stressed enough. When done well, streaming video creates an irresistible, eye-catching item … Continue reading The Best Way To Get Seen (Repeatedly) on LinkedIn
Best Practices for Permission-Based Email Marketing
Kristen Dunleavy — March 22, 2017 Follow @KristenWritesIt— March 22, 2017 Permission is an integral component of civilized society. Children are taught to ask permission to leave the table. Drivers (most of them, anyway) signal before changing lanes – which communicates intent and requests permission.Permission also plays a critical role in marketing. In this context, … Continue reading Best Practices for Permission-Based Email Marketing
Moderated or Unmoderated: Which Type of Usability Testing Is Best for You?
Tom Bowen — March 20, 2017 — March 20, 2017 There’s no doubt that conversion optimization is made up of many activities and tactics. Analytics analysis, A/B testing, email marketing, heat mapping, these are just some of the important tactics that go into optimizing a site for conversions. But to me, one of the most … Continue reading Moderated or Unmoderated: Which Type of Usability Testing Is Best for You?
The Best Social Media Marketing Chrome Extensions
Mark Gandey — March 18, 2017 Follow @GiraffeSM— March 18, 2017 These social media marketing chrome extensions can help streamline your processes and open up your strategy to even bigger results. If you’re not already utilising social media marketing Chrome extensions to help you to get the most out of your time, I urge you … Continue reading The Best Social Media Marketing Chrome Extensions
105 Ways to Build Your Email List: Tips, Tactics, and Best Practices
VerticalResponse — March 17, 2017 Follow @VR4SmallBiz— March 17, 2017 One of the first steps in any email marketing campaign is pulling together a list of addresses from people likely to be interested in what you have to say or promote. That said, building a list from scratch can seem a little overwhelming at first. … Continue reading 105 Ways to Build Your Email List: Tips, Tactics, and Best Practices
5 Best Social Media Tools for Freelancers
George Beall — March 13, 2017 Follow @GeorgePBeall— March 13, 2017 As a freelancer, it’s important to implement a sound marketing strategy that can guide you now and in the future. Although you have the opportunity to attract clients via social media, there is no guarantee that you will achieve success. Fortunately, there are some … Continue reading 5 Best Social Media Tools for Freelancers
How to: Determine the Best Newsletter Strategy for You
Jillian Matlaga — March 10, 2017 — March 10, 2017 We’ve previously said that we don’t think that email newsletters are the best way to generate leads but, just like anything else, there is a time and place for everything. While newsletters aren’t the best at attracting new people to buy a product, we do … Continue reading How to: Determine the Best Newsletter Strategy for You
Pay Attention to Me: The Best Subject Lines [Infographic]
Isabel Hayward — March 6, 2017 — March 6, 2017 With the frequent emergence and growth of new, lucrative social media such as Snapchat, Twitter, and Instagram (the #trifecta), combined with the existing ease of communications platforms like text-messaging, it tends to become more and more difficult to grasp the attention of the reader through … Continue reading Pay Attention to Me: The Best Subject Lines [Infographic]