5 Best Social Media Tools for Freelancers

— March 13, 2017

As a freelancer, it’s important to implement a sound marketing strategy that can guide you now and in the future.

Although you have the opportunity to attract clients via social media, there is no guarantee that you will achieve success. Fortunately, there are some steps you can take to put yourself on the right track.

Are you using social media tools to your advantage? If not, now’s the time to change your ways. Not only can these tools help you generate better results, but they can go a long way in saving you both time and money. What more could you want?

1. Hootsuite

Do you have trouble managing your social media profiles? Do you find yourself forgetting to update each platform on a regular basis? If you’ve run into this issue in the past, Hootsuite is a tool you should learn more about. With this, you can easily manage your social media accounts. For example, you can schedule posts for all your profiles from a central location.

There may be a learning curve, but once you begin to use Hootsuite to manage your social media campaigns everything will fall into place.

2. Canva

There is more to social media than what you type. You need to use high quality, unique graphics if you want to make an impression on your audience

This is where Canva comes into play. With this easy to use design tool, you can create high quality graphics for every social media platform. This is much better than hiring a graphic design professional, or worse yet, forgoing images altogether.

3. Socedo

Socedo can help you discover, engage and qualify prospects through social media to increase revenue at scale.

If you want to make the most of social media marketing, you need to learn more about Socedo. Companies big and small rely on this tool to get more out of their social marketing efforts.

4. BuzzSumo

What topics are trending on social media? What topics within your industry have generated the most shares on social media? If you’ve had trouble answering these questions in the past, it’s time to use BuzzSumo.

Not only can you see what’s hot in the world of social media, but you can then use the data to create blog posts (among other forms of content) that have the potential to generate the same type of buzz.

5. Buffer

Similar to Hootsuite in many ways, Buffer is designed for people who are seeking a better way to share on social media.

It doesn’t matter if you’re a single marketing professional or working for an agency, you know that social media management has a way of eating up a lot of time.

The biggest benefit of Buffer is it’s simple to use, yet highly effective, features. For example, you can schedule posts for later with a couple clicks of your mouse. Along with this, you can engage with multimedia, such as by adding videos and photos.


Achieving great success with social media marketing is no easy task. When you use these five tools, you’ll put yourself in position to reach all your goals in the near future.

Would you add any other social media tools to this list? Do you have experience with one or more of the five detailed above? Share your feedback and advice in the comment section below.

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Author: George Beall

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