Newsweek Appoints Seasoned Audience Developer To Listen, Understand Signals by Laurie Sullivan @lauriesullivan, May 25, 2023 Newsweek has appointed Josh Awtry to senior vice president of audience development. The former senior vice president of audience at The Hill, Awtry previously led content strategy for Gannett USA. As Newsweek undergoes an editorial reinvention to find common … Continue reading Newsweek Appoints Seasoned Audience Developer To Listen, Understand Signals
River Cartie August 20, 2021 Can you feel it? A slight change in the air. A crispness that you don’t remember being there a few days ago. Or maybe a shift in smells and sounds around you? It’s true. Autumn is coming. The first day of fall is September 22nd and it’s time to start … Continue reading September Holidays and Newsletter Ideas — 2021
Adele Streissguth June 28, 2021 Many businesses believe leveraging the use of social media is the number one way to attract new customers and keep current customers coming back. While social media is certainly important, data shows that email marketing remains the most effective drive for customer acquisition in 2021, with 80% of businesses using … Continue reading A Guide to the Best Newsletter Ideas for Your Business
Kristen McCormick January 10, 2021 Choosing a creative newsletter name can feel like a bit of high-pressure situation. It needs to stand out while staying on brand. It needs to grab attention without being too dominant, and ideally, it needs to appeal to the human senses of your potential readers, such as their sense of … Continue reading Creative Newsletter Names: 75+ Ideas and Real Examples to Inspire You
Christa Tuttle October 23, 2020 An email newsletter is a valuable tool to stay in touch with clients and establish yourself as a reliable resource with prospects. In sending out your company newsletter, you want to reach as many people that are interested in your offerings as possible. If you are looking for some tactics … Continue reading Tactics to Increase Your Newsletter Subscriptions
Thomas Griffin — January 9, 2020 Improving your member experience will help you retain members on your site and reduce your churn rate. Segmenting your member base is a powerful but simple way to create better experiences for your members. Member segmentation is about categorizing your customers into groups based on certain characteristics. When you … Continue reading 7 Reasons Why You Should Segment Your Members
VerticalResponse — September 12, 2019 Follow @VR4SmallBiz — September 12, 2019 A good email newsletter can be the lifeblood of your business. Many successful businesses prioritize email marketing, and for good reason: Email newsletters yield an astounding 4,300 percent ROI. The best email newsletters aren’t salesy. Rather, they provide value that helps subscribers solve problems, … Continue reading How to Use Email Newsletters to Nurture Sales
Farahnaz Mohammed — August 13, 2019 — August 13, 2019 Despite WhatsApp, Instagram, TikTok, Snapchat, Facebook, and the multiple apps for digital communication popping up on our phones and desktops, email marketing continues to be one of the most powerful methods to reach and connect with audiences meaningfully. But for all the care that goes … Continue reading 7 Best Newsletter Sign Up Examples
Brooke Bayer — March 13, 2019 — March 13, 2019 So you built your effective email campaign strategy and now you want to build an attractive and appealing monthly newsletter? Well, you came to the right place. In this blog, we will break down the components of crafting an effective newsletter. Let’s Start With the … Continue reading Building a High-Performing Monthly Newsletter
Taylor Gordon — March 8, 2019 — March 8, 2019 ribkhan / Pixabay Email is one of the closest connections we have with customers. An engaged email list can lead to increased sales and successful launching. On the other hand, a disengaged email list can lead to a lot of disappointment. One of the challenges … Continue reading 3 Reasons Why Email Subscribers Are Not Reading Your Emails
