Todd Eby — June 7, 2017 — June 7, 2017 Need to get some time back? The job of a CSM is tough. It’s time consuming, requires a lot of focus (while juggling a ton of different things) and has a lot of responsibility. To thrive, you need every advantage that you can get. And … Continue reading 33 of the Best Productivity Tools for CSMs
Tony Zambito — June 6, 2017 Follow @tonyzambito— June 6, 2017 Illustration by Aneeque Ahmed In the past few years, the data analytics revolution has continued unabated in the worlds of B2B and B2C. The rise of data analytics is resulting in increased budgets and staff to account for the volume of data that can … Continue reading Are Companies Ignoring Their Best Source For Buyer Insights?
AJ Agrawal — June 1, 2017 Follow @ajalumnify— June 1, 2017 Despite how often we’ve heard about the death of email, it just isn’t going anywhere. Think about it: the first activity of many people’s work day is to check emails, and the default activity when idle – like waiting in line or hanging out … Continue reading Why Email Marketing Is Still One of the Best Customer Acquisition Channels of 2017
Want to increase the chances of your videos showing up in YouTube’s search results? Columnist Sherry Bonelli explains how to glean keyword insights from your competitors. Sherry Bonelli on May 31, 2017 Video marketing is becoming a digital marketing necessity. (It’s not a “nice-to-have” marketing strategy anymore.) People love to watch videos, and videos can … Continue reading YouTube SEO: How to find the best traffic-generating keywords
Susan Friesen — May 28, 2017 Follow @eVisionMedia— May 28, 2017 You have an awesome website, but not enough qualified visitors. Is this a problem your business is experiencing? Sadly, many entrepreneurs and small business owners don’t realize that once your fabulous website is built, potential clients simply won’t know it exists. Not until it … Continue reading 4 Steps to Finding the Best SEO Specialist for Your Business Needs
Sruthi Narayanan — May 26, 2017 Follow @getzaius— May 26, 2017 Thanks to its “real-time” nature, web push is one of the most effective ways for marketers to engage customers as they shop and deliver time-sensitive information. Not to mention, it’s something customers want – marketers who have deployed web push have seen up to … Continue reading Web Push Best Practices
Carol Stephen — May 25, 2017 Follow @Carol_Stephen— May 25, 2017 How to: Best Upgrades You Need When You Work from Home Who Works from Home? Everybody works from home sometimes. The better question might be: Who doesn’t work from home? This post was inspired by Patricia Phillips (The Aspen Stand’s) post To Work From … Continue reading How to: Best Upgrades You Need When You Work from Home
Mary Lister — May 25, 2017 — May 25, 2017 As I was writing this post, I reached out to coworkers and friends to screenshot their favorite Instagram ads. The responses were, unfortunately, lacking to non-existent. When I kept bugging them, most responded saying that they either only saw terrible ads, or none at all. … Continue reading 13 of the Best Instagram Ads We’ve Ever Seen
Greetje den Holder — May 24, 2017 Follow @GdenHolder— May 24, 2017 “While the numbers are growing, there are still too few female investors and startup entrepreneurs, making it more challenging to raise capital and find mentors,” says Megan Smyth, CEO and co-founder of FitReserve. Although more women are embracing entrepreneurship, the female entrepreneur often … Continue reading Female Entrepreneur: How To Be The Best Version of Yourself
When you have limited time and resources, how do you choose which channel to focus on? Columnist Jordan Kasteler lays out the pros and cons of email marketing and social media to help you decide. Jordan Kasteler on May 23, 2017 If you’re a busy professional with a digital company, you’ve likely lamented a … Continue reading Email vs. social: Which works best for B2C?
