Matt Shealy June 30, 2021 For subscription businesses, getting customers and keeping them is a delicate line that they need to balance. While on the other hand, getting customers to sign the dotted line is important, getting them to stay can spell the difference between success and failure. As 65% of every company’s business comes … Continue reading Best Practices for Reducing Customer Churn Rates
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A Guide to the Best Newsletter Ideas for Your Business
Adele Streissguth June 28, 2021 Many businesses believe leveraging the use of social media is the number one way to attract new customers and keep current customers coming back. While social media is certainly important, data shows that email marketing remains the most effective drive for customer acquisition in 2021, with 80% of businesses using … Continue reading A Guide to the Best Newsletter Ideas for Your Business
Best Time Management Tools for Daily Work
John Rampton June 25, 2021 Over the years, I’ve put together my fair share of IKEA furniture. And, not to toot my own horn here, but I think I’ve mastered the art of assembling it. I know that it’s a struggle for many. But, for me, it’s all about patience and having the right tools. … Continue reading Best Time Management Tools for Daily Work
RFP Automation: What It Is, How it Works, and Best Practices
Ganesh Shankar June 22, 2021 Let’s not sugarcoat it: responding to requests for proposals (RFPs) prior to automation was brutal. Like doing your taxes, you knew there was likely a payoff, but you procrastinated going through the rigamarole for as long as possible. Proposal management teams of yesteryear relied on antiquated processes, redundancy, and inefficiency, … Continue reading RFP Automation: What It Is, How it Works, and Best Practices
What Social Ad is Best for Your Company?
Corie Stark June 23, 2021 Chances are you’re investing in some paid social media advertising. When used effectively, these ads can be a powerful lead generation tool and a method to reinforce other targeted marketing efforts. Still, if you aren’t using them yet, we get it. With so many different platforms offering various formats, it … Continue reading What Social Ad is Best for Your Company?
The 10 Best A/B Test Tools to Test Your Way to Success in 2021 (+ Tips)
Jennifer Brown June 15, 2021 Whether it’s a novel, a painting, a movie, a business mogul, or world champion, we have a tendency to look at a final product, see success, and feel envy or wonder at how it was achieved. We tend to view success as one swift movement, a series of actions that … Continue reading The 10 Best A/B Test Tools to Test Your Way to Success in 2021 (+ Tips)
6 Best Practices to Swear by When Marketing a New E-Commerce Store
George Konidis June 8, 2021 Every ecommerce store, new or old, big or small, has one goal, to increase conversions and sales. But not all ecommerce stores are successful in achieving this objective. According to multiple sources including HuffPost and Forbes, 90% of ecommerce startups fail within 120 days. One of the top reasons why … Continue reading 6 Best Practices to Swear by When Marketing a New E-Commerce Store
The 10 Best Product Review Apps for Shopify
Anand Srinivasan June 2, 2021 Shopify is by far the most popular eCommerce platform today, used by more than 1.7 million merchants worldwide. A big reason for its popularity is the sheer number of third-party apps that are available for Shopify. Today, there are nearly 6000 apps on the Shopify App Store that let you … Continue reading The 10 Best Product Review Apps for Shopify
5 Design Best Practices for Mobile-Friendly Conversion Strategies
Amanda Amore May 28, 2021 In a world where shopping for just about anything is literally at our fingertips, it’s more important than ever to follow mobile design best practices. In 2020, mobile devices drove 61% of visits to U.S. websites! This is compared to only 35.7% from desktops and 3.3% from tablets. With stats … Continue reading 5 Design Best Practices for Mobile-Friendly Conversion Strategies
LinkedIn Ads Guide: Best Practices, Cost, Examples, and More
Lauren Haas May 26, 2021 You’re probably aware that LinkedIn is one of the best places to reach the business market. The network has almost 740 million members and is the most trusted of all the social media sites. Maybe you already use LinkedIn for recruiting talent. But how else could your business benefit from … Continue reading LinkedIn Ads Guide: Best Practices, Cost, Examples, and More