Category Archives: Mobile Strategies

Using mobile measurement partners to drive bookings: Best of the MarTechBot

See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: MMP measurements to increase mobile and web bookings. MarTechBot on September 16, 2024 Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using MarTechBot here. The language model is based on content … Continue reading Using mobile measurement partners to drive bookings: Best of the MarTechBot →

Mobile first doesn’t mean offline last

Mobile Strategies

The most engaging experiencesd link mobile content with the real world environment. Chris Wood on November 12, 2021 MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it … Continue reading Mobile first doesn’t mean offline last →

5 Design Best Practices for Mobile-Friendly Conversion Strategies

Mobile Strategies

Amanda Amore May 28, 2021 In a world where shopping for just about anything is literally at our fingertips, it’s more important than ever to follow mobile design best practices. In 2020, mobile devices drove 61% of visits to U.S. websites! This is compared to only 35.7% from desktops and 3.3% from tablets. With stats … Continue reading 5 Design Best Practices for Mobile-Friendly Conversion Strategies →

5 Mobile Strategies to Boost Engagement in 2020

Mobile Strategies

Thomas Griffin — June 4, 2020 The digital marketing landscape has shifted and mobile is easily a top platform that marketers need to focus on. Today, the availability of mobile phones and the internet means that you have the likelihood of finding more customers on mobile than desktops. Here are some mobile digital marketing statistics … Continue reading 5 Mobile Strategies to Boost Engagement in 2020 →