Jordana KleinFebruary 22, 2015 The majority of the time when a consumer experiences good customer service, they won’t take the time to sit down and write a positive review. But the second a customer may have one, slight issue with your service, they want to tweet, Facebook, post a review, or comment about their negative … Continue reading How to Help Your Company Bounce Back From Bad Reviews
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Legacy CRM Systems Are Holding Your Business Back
Reeyaz HamiraniFebruary 20, 2015 The dynamic and efficiency of sales teams were changed forever with the introduction of sales force automation tools nearly two decades ago. Finally, organizations could have a robust system in place to manage relationships with clients and prospects, as well as track the progress of new deals and existing upsells. These … Continue reading Legacy CRM Systems Are Holding Your Business Back
Why 70% Of Your Employees Aren’t Into You – And How You Can Get Them Back
Shelly DuttonFebruary 12, 2015 Though your employees may show up each morning with bright, smiling faces, secretly (or sometimes not), 70% of them are just not that into you. They may say they are satisfied, but are their hearts really into it? Generally, you won’t know until they bolt when the next hot job opportunity … Continue reading Why 70% Of Your Employees Aren’t Into You – And How You Can Get Them Back
Back to Basics: Why Social Media?
Ken MuellerFebruary 6, 2015 As I speak to various business groups, business owners, and classes, I am constantly reminded that while this whole social media thing has been around a few years, and most people and businesses have seemingly jumped on board, there are still a lot of people who are behind the curve and … Continue reading Back to Basics: Why Social Media?
How to Get Customers to Come Back for More
Jesse NessFebruary 2, 2015 Any successful business needs to attract customers, but the real challenge is ensuring that customers return to your store after they make their first purchase. By offering a reliable, enjoyable, and smooth shopping experience, consumers are more likely to remember your business. Check out our tips to help build loyalty and generate repeat business from your customers. Add Value In a competitive and digitally … Continue reading How to Get Customers to Come Back for More
What Businesses Want Out of Giving Back
Ryan ScottJanuary 12, 2015 As we look ahead to the trends in corporate philanthropy, there’s food for CSR thought in the 2014 Trend Report from The Association of Corporate Contributions Professionals (ACCP). This annual report distinguishes itself by offering forward-looking data collected by surveying corporate contribution professionals about their plans, including their budgets, for the … Continue reading What Businesses Want Out of Giving Back
Marketing Trends For 2015: Getting Back To Basics
Shelley Pringle December 25, 2014 ‘Tis the season when brands release heart-warming Christmas videos and marketing bloggers write about the best holiday gift ideas, new year’s resolutions and marketing trends for 2015. In the latter category, they’re talking about the conversion of paid, owned, earned and shared media, content amplification and visual story telling. … Continue reading Marketing Trends For 2015: Getting Back To Basics
Come Back! How to Develop the Right Re-engagement Strategies for Your Online Community
Katie Bapple December 19, 2014 Inactive community members will inevitably make up a large percentage of your total audience size. Don’t worry, this is perfectly normal in most online communities, especially as your community ages. Your efforts to engage your audience and grow your online community are best spent focused on the members who … Continue reading Come Back! How to Develop the Right Re-engagement Strategies for Your Online Community
Drive Traffic Back To Your Website, Facebook-Style
Jennifer Kardell December 14, 2014 Target Lost Customers With Facebook Remarketing When you work in social media, you have to stay on top of the latest trends, as they are always changing. It seems as though once you learn one method or procedure, there is something else out there that is bigger and better to … Continue reading Drive Traffic Back To Your Website, Facebook-Style
Smarter Remarketing: Psychological Tricks To Bring Back Abandoned Visitors
How do you re-engage visitors who leave your site before converting? Columnist Tim Ash provides some tips based on an human psychology. Tim Ash on December 5, 2014 People abandon websites for various reasons. If you’re lucky, they’ll come back to finish what they started; but more often than not, they just forget about … Continue reading Smarter Remarketing: Psychological Tricks To Bring Back Abandoned Visitors