Tag Archives: Attention

Attention is Becoming Harder to Get…Here’s How to Get More Conversions

Frederik Bussler — October 24, 2019 Getting user attention is becoming tougher. Much, much tougher. The data backs this up. Let’s consider a few statistics: 86% of users suffer from “banner blindness,” meaning that they’re not paying attention to ads at all. Tons of users (around 47%) are using ad blockers. A whopping 96% of … Continue reading Attention is Becoming Harder to Get…Here’s How to Get More Conversions →

Should You Pay Attention to the Google Search Console? Absolutely.

Google Tools

Kris Spisak — October 3, 2019 Follow @MidloWeb You could argue Google is more than a search engine. It was added to the Oxford English Dictionary as a verb in 2006, meaning to search the internet utilizing the Google search engine, but it’s become a generic word for looking things up. Go google that. Let’s … Continue reading Should You Pay Attention to the Google Search Console? Absolutely. →

How To Get People To Pay Attention To You

Customer Engagement

Tom Martin — August 28, 2019 Follow @TomMartin — August 28, 2019 Getting and maintaining a consumers’ or sales prospects’ attention. It’s the single hardest and most important step in any sales process. So how, in a digitally centric, content overload world do you actually do it? Getting A Sales Prospect’s Attention People will take … Continue reading How To Get People To Pay Attention To You →

How to advertise to an audience with an 8-second attention span

Advertisement Industry

Here are six strategies that will help guide your digital marketing toward the right balance of brevity and information in the new attention economy. Ronald Dod on August 13, 2019 In the time it took you to read the title of this article, parse what it might be about and decide that you wanted to … Continue reading How to advertise to an audience with an 8-second attention span →

Digital Marketing Trends You Need to Pay Attention to Now!

Digital Marketing

Dave Sutton — June 25, 2019 — June 25, 2019 According to Internet Live Stats, over four billion people are online today. That’s more than half of the world’s population. In light of this, most businesses have made establishing an online presence a top priority. From engaging users on social media to deploying sophisticated email … Continue reading Digital Marketing Trends You Need to Pay Attention to Now! →

How to Focus Your Attention Better at Work

Productivity

Kara Perez — June 21, 2019 — June 21, 2019 Focus, being present or living in the moment. Chance are you’ve heard some version of this in the last few days. Being present has become a buzzy topic, one that everyone from lifestyle gurus to researchers. Headlines tell us over and over again that our … Continue reading How to Focus Your Attention Better at Work →

Survey Emails: How to Grab Your Customer’s Attention

Email Strategy

Sara Staffaroni — May 26, 2019 — May 26, 2019 Survey emails are one of the best ways to get customer information straight from the source. But times are changing, and getting your customer’s attention over email is difficult. 20 years ago, when the world was just discovering the email, there wasn’t a whole lot … Continue reading Survey Emails: How to Grab Your Customer’s Attention →

Why You Need to be Paying More Attention to Detail

Effective Communication

Sarah Bentley — March 20, 2019 — March 20, 2019 Pexels / Pixabay I had no idea that being detail-oriented was such an important personality trait until I got to Intero, but it turns out I had been applying it way before I knew I even had it. Having an internship in the fashion industry, … Continue reading Why You Need to be Paying More Attention to Detail →

Email Subject Line Trends To Pay Attention To in 2019

Email Marketing Tips

Kevin George — January 27, 2019 Follow @imkevin_monk — January 27, 2019 Email subject line can be compared to the headline of a daily newspaper or magazine article. Whether someone reads the complete article or ignores it usually relies on how enticing the headline is. Same applies to subject lines. The more engaging your subject … Continue reading Email Subject Line Trends To Pay Attention To in 2019 →

Optimizing for attention: Viewability gives rise to time-in-view metrics, poses challenges

Content Optimization

How viewability expectations are evolving and what that means for marketers. Robin Kurzer on January 9, 2019 Many marketers have bristled at the MRC standard of viewability requiring that at least 50 percent of its pixels be in view for at least one second (for video, 50 percent of a player must be in … Continue reading Optimizing for attention: Viewability gives rise to time-in-view metrics, poses challenges →