Lianna Patch — November 16, 2017 — November 16, 2017 If you’ve been in business for more than 10 minutes, you’re already familiar with the maxim “It’s not what you know, it’s who you know.” And you know your ecommerce store customers… but you don’t know their friends. YET. Word-of-mouth is one of the most … Continue reading How to Boost Your Order Count by Asking Loyal Customers for a Referral
Ernan Roman — September 26, 2017 — September 26, 2017 DigiPD / Pixabay “By combining companies, we believe will be able to…enhance the customer experience, increase customer value and put ourselves in an even stronger position to help shape and lead the next generation of shopping,” So said Mike George, QVC’s president and CEO. But … Continue reading All These Mergers… Consumers Are Asking: Will Their Brand Connection Still Be There?
Jeanette Nyden — February 21, 2017 Follow @JeanetteNyden— February 21, 2017 Imagine that you are reading the Sunday paper. You suddenly see your vendor’s company name in an article about their stock value plunging on news that they were experiencing “constraints” delivering their services. On August 10th, that very thing happened to the customers of … Continue reading Are You Asking for Trouble? Part 1
Meera Murthy — February 7, 2017 — February 7, 2017 Purchasing something online is inherently risky. You can’t see or touch the product you buy. Instead, you have to rely on images and product descriptions to help you find what you’re looking for. If you’ve chosen incorrectly, you won’t find out until the product arrives, … Continue reading How to Use Social Proof Without Asking Your Customers to Do Anything
Vicky Oliver — December 22, 2016 Follow @vickyoliver— December 22, 2016 Do you feel overworked, undervalued — and underpaid? Do you feel it’s time to take charge and ask for a pay raise? Before you go barging in on your boss, you’ll first need to lay some groundwork. First, assess your chances. Are you already … Continue reading Lay the Groundwork Before Asking for a Raise
Sujain Thomas — December 22, 2016 Follow @sujainthomas— December 22, 2016 Small businesses struggle day in and day out with budget cuts, the pressure to break even and manage the company data while staying within the permitted budget. The most common question we get to hear from budding entrepreneurs is “what DBMS should I go … Continue reading Practical Questions All Small Businesses Should Be Asking Before Choosing a Database Management System
Robert Nissenbaum — November 20, 2016 Follow @rnissenbaum— November 20, 2016 In fact, stop asking everyone. Those ‘likes’ you are getting? They’re worthless. Worse, they could actual hurt your efforts. If you haven’t decided I am completely off my rocker and are still reading, I’ll explain why (and it might just make sense – and … Continue reading Stop Asking Me To Like Your Facebook Page
by Hansen HuntSeptember 27, 2016 If your audience is asking a question but you know the answer, don’t you think you should help them out? If you do, search engines will reward you for it. If you don’t, your competitors will beat you to it. When you brainstorm blog topics, where do you start? Do … Continue reading How to Find Long Tail Keywords and Questions Your Audience is Asking
by Daniel Burrus April 11, 2016 Follow @DanielBurrusApril 11, 2016 Every marketplace and industry is currently going through a digital transformation. The days of having a “wait and see” approach in business are over. Your brand along with your products and services will need to continually evolve to remain relevant in a world dominated by … Continue reading You Can Be Disruptive by Asking a Simple Question
by Lee Frederiksen February 26, 2016 Follow @hingemarketingFebruary 26, 2016 Is Asking for Referrals Right for You? For professional services firms that are trying to increase business, referrals are the go-to source. In fact, our 2015 Marketing Priorities Study discovered that 62 percent of firms cite generating referrals as their highest marketing priority. So how … Continue reading Should You Be Asking For Referrals? The Answer May Surprise You
