Tag Archives: Another

Google Bans Flash – Another Blow to Online Advertising (DD)

Laura DonovanSeptember 1, 2015 What’s in Your Website? Google’s announcement that beginning September 1, 2015 it will block Flash ads is just the latest blow to this now obsolete technology.  For several years, Adobe’s Flash movies, animation and navigation bars were prized for websites and online ads alike.  It was a way to get attention … Continue reading Google Bans Flash – Another Blow to Online Advertising (DD) →

Reseach Finds Images In Social Media Posts Reflect Another Ad Targeting Option

Laurie Sullivan @lauriesullivan, (June 04, 2015) Teens leverage social media as a conversation space and an outlet for self-expression to a greater degree than adults do, according to researchers at Penn State College of Information Sciences and Technology, who used a combination of textual and facial recognition methods in their study. Nearly half of the photos … Continue reading Reseach Finds Images In Social Media Posts Reflect Another Ad Targeting Option →

How to Generate Customer Insights Without Another Survey!

Christopher BrownFebruary 28, 2015 While surveys are useful at collecting information on customers and how they feel about certain interactions, products or services there are other ways to gain meaningful insights. First let’s define what we mean by customer insights: Customer Insights Defined: a deep understanding of a customer’s needs and behaviors—both known needs that … Continue reading How to Generate Customer Insights Without Another Survey! →

Another Panda Update: How to Increase Exposure After Google’s 4.1 Changes

Business.comFebruary 25, 2015 With Google’s Panda 4.1 updates in full effect, many brands have questions about why they have experienced a drop in search rankings. The recent update rolled out new algorithms focused on delivering valuable content to users and improving their experience in search. Consequently, content that does not seem to offer users high … Continue reading Another Panda Update: How to Increase Exposure After Google’s 4.1 Changes →

U.S. Holiday Desktop E-Commerce Sales Up 15% In 2014 Resulting In Another Big Year For Online Retailers [ComScore]

Cyber Monday delivered biggest online spending day of the holiday season with $2.038 billion in sales for purchases made via desktops. Amy Gesenhues on January 8, 2015   According to comScore’s latest reports, this past holiday season proved to be another gangbuster two months for online retailers. Desktop e-commerce sales increased 15 percent over 2013′s … Continue reading U.S. Holiday Desktop E-Commerce Sales Up 15% In 2014 Resulting In Another Big Year For Online Retailers [ComScore] →