Deanna Ritchie December 14, 2021 Seniors are paying inflated rates for groceries, gas, and holiday gifts; many continue to live and spend as if this isn’t the case. According to the Labor Department, the consumer price index in the United States reached a 31-year high in October, with prices for goods and services up 6.2 … Continue reading Are You Ignoring Inflation? You’re Not Alone.
Amy Drader June 17, 2021 People vector created by freepik Last week my client, Jill (not her real name), began her coaching session with: “If one more person tells me to meditate or do yoga, I will punch the wall.” I paused. She chuckled. We both laughed. Irony, right? This is what her manager told … Continue reading Resilience, Don’t Go At It Alone
Daniel Burrus — February 10, 2020 When the competition launches a new product, how you react says a lot about you as a professional and your company as an organization. But it is likely that you act quickly and decisively to address the changing factors and conditions after they’ve occurred. This is called agility, and … Continue reading Why Agility Cannot Stand Alone
Patty Hilger — June 14, 2019 — June 14, 2019 As an HR professional, do any of these statements sound familiar? “I know compliance with laws like FMLA is important, but I’m not 100% certain my team is aware of all the regulations.” “We have so many different systems and processes that sometimes I’m overwhelmed. … Continue reading 4 Things You Can Do With a PEO That You Can’t Do Alone
Disney, Apple, Netflix and Amazon all think pure subscription-based services are the answer but consumers disagree. Dallas Lawrence on April 12, 2019 Netflix will announce its Q1 ’19 earnings on Tuesday – when we’ll know for sure if its subscription price hike was a good business move in the short term. Meanwhile, Disney announced Disney+, … Continue reading Content alone is not going to win the streaming war. Here’s why
Jennifer Lux — November 28, 2018 — November 28, 2018 As a marketing strategist, I can’t count the number of times I’ve received inquiries from potential clients looking for Search Engine Optimization (SEO) services because of a dip in traffic. It’s unfortunately often become the default tactic for too many businesses. The reality is that … Continue reading 3 Reasons an SEO Strategy Alone Won’t Fix Your Traffic Problem
Maren Hogan — May 2, 2018 Follow @marenhogan— May 2, 2018 After writing in the HR space for 15 years and running a company for 8, I feel like I have a unique viewpoint on where HR and Culture intersect. In my company, barely 20 people, HR needs to function from a policy structure place. … Continue reading Who’s Line Is It Anyway? Should HR Answer the Culture Question Alone?
AI may be leading the wave of new AdWords capabilities but humans can still add a ton of value to campaigns. Artificial Intelligence is a hot topic in PPC but until the machines fully take over day-to-day account management, there are a few key areas where human PPC pros can still add a lot of … Continue reading 3 ways humans can do PPC better than machines alone
Dear Marketers, Data Alone Cannot Cure Your Personalization Problems by Eric Porres , (January 16, 2018) In a recent survey of our Fortune 500 customers, we asked them to rank their most common data challenges. Integrating multiple data sources was the top result, with analyzing data to draw insights and acting on the data tied … Continue reading Dear Marketers, Data Alone Cannot Cure Your Personalization Problems
Amanda Oliver — July 11, 2017 — July 11, 2017 fancycrave1 / Pixabay Are you freaking out because all you see are your CPM’s and CPC’s going up and your CTR’s going down? It’s time to take a deep breath – you’re not alone. Plus, we’ve even got ways for you to get through it. … Continue reading CPMs and CPCs Spiking While Your CTRs Are Slipping? You’re Not Alone
