Rakesh Soni — February 11, 2020 Lack of awareness in protecting customer’s sensitive data can lead to severe repercussions. Therefore, enterprises should be able to predict potential cybersecurity risks and invest more in building strategies against hackers. But then, those strategies don’t have to be complicated. In fact, simplifying your approach towards cybersecurity (or cybercriminals … Continue reading Cybersecurity Best Practices Every Enterprise Should Follow in 2020 [Infographic]
Jomer Gregorio — February 11, 2020 Online marketing used to be a new and different way to market. It opened up a new form of media where an effectively executed marketing and advertising campaign can help businesses peddle goods and services they offer and increase the demand for them. In just a few decades, digital … Continue reading Digital Marketing Trends in 2020 [Infographic]
Michael Gullan — February 11, 2020 The year 2020 once seemed so far away — with flying cars, robots, video calling and even smart homes. Well, the future has arrived, and hasn’t changed much. Especially in business. No matter the sector or size still, businesses rely heavily on customer loyalty. Loyalty can best be achieved … Continue reading Digital Trends Changing Advocacy and CRM in 2020
Marketers see business benefits in making personal data protection a top priority. Jennifer Cannon on February 11, 2020 American consumers are taking the privacy of their personal information more seriously — and marketers are planning to invest more protecting user data in the coming year, new research shows. The majority of marketing executives (71%) surveyed … Continue reading Marketing execs expect data privacy investments to rise in 2020
Michael Flaherty — February 10, 2020 We made it to 2020! That in itself is something to celebrate! But, have you noticed all the search engine changes as we have leading up to this momentous year? What gives? What’s changed? What can you do to rank higher in 2020?! How is SEO in 2020 different … Continue reading SEO in 2020: What You Need to Know
Matthew Goulart — February 6, 2020 Google is much more than the most popular and most widely used search engine. Beyond searching anything you want; you can also avail of a ton of tools and products offered by Google. Whether you have been in digital marketing for years or are new in the industry, Google … Continue reading Top 5 Google Tools You Need in Your Kit for 2020
Billy Farroll — February 7, 2020 UX design has come a long way in recent years but the discipline is still finding its feet in an ever-changing digital environment. For every new UX design trend that promises to change the way we think about designed experiences (IoT, augmented reality, etc.), there’s still a lot of … Continue reading UX Design Trends: The Factors That Matter Most in 2020
Jomer Gregorio — February 7, 2020 Many sectors are seeing the year 2020 as a visionary year that’s perfect for launching new businesses, reviving shelved marketing campaigns, or renewing past digital marketing efforts. The year 2020 will bear witness to the evolution of various digital marketing strategies as voice, image, video, and semantics overtake purely … Continue reading Search Engine Optimization and Marketing Trends in 2020 [Infographic]
Eliza Erskine — February 5, 2020 Make 2020 the year you take action toward a sustainability strategy of your own. Amazon and Google employees made headlines writing letters to management demanding climate change action. Even if you don’t work for or run a large company, your employees are asking about sustainability. Or you’re thinking about … Continue reading How to Make Sustainability a Company Focus in 2020
Daniel Ndukwu — February 5, 2020 I’m a small business owner who’s not ready to reinvent the wheel. We don’t have the budget, the resources, or the interest in developing a blue ocean. We do have the budget, resources, and interest in making a proven channel work for us. The challenge is that the proven … Continue reading 5 Proven Small Business Marketing Strategies for 2020
