Tag Archives: 2017

Your Video Creation, Editing, and Marketing Guide for 2017

Chitraparna Sinha — February 25, 2017 Follow @chitraparna— February 25, 2017 Shooting videos with a smartphone camera and uploading on YouTube are passé. The new darling of the digital marketing world, “video marketing” is a preferred brand marketing and exposure strategy for higher engagement and brand recall factor. We’re living in the generation of YouTubers … Continue reading Your Video Creation, Editing, and Marketing Guide for 2017

Hyperlocal marketing will soar in 2017: 5 tips to stay on top

As mobile continues to grow, consumers are conducting more searches with hyperlocal intent — and Google is refining its results in response to this trend. Columnist Jim Yu explains how local businesses can optimize for this hyperlocal reality. Jim Yu on February 22, 2017   The conversation about local search is not a new one; marketers … Continue reading Hyperlocal marketing will soar in 2017: 5 tips to stay on top