John Oechsle — March 22, 2017 Follow @hjoech— March 22, 2017 Try reverse engineering your sales to better nurture your leads Do you remember your first sale? The thrill of having someone effectively say, “What you have is valuable and I want to pay you for it!” It’s exciting and never gets old, right? So … Continue reading The Art of Small Business Lead Nurturing in 2017
Nick Patel — March 20, 2017 Follow @NickMarcom— March 20, 2017 WordPress is an open source platform that lets you create beautiful websites online and it covers a notch more than a quadrant of the web from PlayStation.blog to MTV News. WordPress is not only open source, but it also has an easy user interface … Continue reading Top 10 WordPress Plugins for Business Sites in 2017
Despite the rise of productivity tools such as Slack and Workplace, contributor Len Shneyder believes recent deals and funding events show that email is an increasingly important channel and will continue to grow. Len Shneyder on March 17, 2017 Email has proven to be a solid investment; over the past few years, it’s seen … Continue reading Email in 2017: Dying platform or still a worthy investment?
It’s 2017: Do You Know What Your Content Is? by Aaron Baar, Staff Writer, March 14, 2017 We’re only a few months into it, but 2017 is shaping up to be the year of content. Marketers are falling all over themselves to define their content and content strategy, wondering if what they’re doing is enough. … Continue reading It’s 2017: Do You Know What Your Content Is?
Matt Curtis — March 9, 2017 — March 9, 2017 With many companies looking to find that last piece of their marketing plan that will help them be successful, many are turning to video marketing. Statistically, it’s no surprise since as many as 76% of business owners and marketers have said video has a direct … Continue reading The Benefits of Video Marketing in 2017
Jomer Gregorio — March 6, 2017 Follow @JomerGregorio— March 6, 2017 Throughout the years, the importance of building a stronger relationship with existing customers has been a priority of many businesses, especially those that operates in the business-to-business sector . Many companies have already realized that gaining new customers should not only be the sole … Continue reading The Top 8 B2B Customer Marketing Trends in 2017 [Infographic]
Alan Rita — March 4, 2017 — March 4, 2017 Brand-consumer interaction has been one of the core elements that defined 2016 strategies in marketing industry, thoughtfully presented with the help of social media networks. Producing quality content for blogs, products, etcetera is, undoubtedly, one of the key points for securing a brand’s growth; however, … Continue reading How Can Email Marketing Boost Your 2017 Marketing Campaign [Infographic]
From encouraging user-generated content to implementing the ‘Rule of Seven,’ contributor Alexander Kesler suggests key shortcuts that can give your B2B content marketing strategy a competitive boost. Alexander Kesler on March 6, 2017 While content marketing has turned into one of the most widely embraced B2B approaches in recent years, its effects can take … Continue reading 5 top hacks to step up your B2B content marketing strategy in 2017
Andrei Klubnikin — February 20, 2017 — February 20, 2017 2016 was the year of UX/UI design innovation. We witnessed the rise of chatbots and growing adoption of IoT solutions. Accessibility advocates once again emphasized the importance of creating mixed-ability website and app use scenarios. The popularity of flat design saw a sharp decline. What … Continue reading Web Design Trends to Watch in 2017 [Infographic]
Blair Nicole Nastasi — February 28, 2017 Follow @MediaMogulsPR— February 28, 2017 Unless you’ve been hiding under a rock for the past decade, you’ve already realized the power of digital marketing. But effective digital marketing strategy changes just as quickly as the seasons. Consider, for example, the potential changes 2017 has in store for digital … Continue reading 3 Ways Digital Marketing is Changing in 2017
