AI-driven buyers aren’t browsing your gated content — they’re already making decisions. Chris Penn discusses how this shift is leaving sales teams in the dark. Constantine von Hoffman on July 28, 2025 Amid the hype and dire warnings about AI creating a “Frankenstein’s monster,” one of the most tangible shifts marketers face today is … Continue reading AI tools are rewriting the B2B buying process in real time
July 28, 2025 This AI startup lets you ask data questions in plain English—and gets you answers in seconds Businesses have spent the past decade or more amassing vast amounts of data on customers, sales, and nearly everything else measurable. Yet everyday employees—and even C-suite leaders—often struggle to work directly with these datasets, which typically … Continue reading This AI startup lets you ask data questions in plain English—and gets you answers in seconds
Tired of waiting on dev teams for every tool or test? Replit empowers marketers to build, test and iterate fast—with zero setup required. MarTechBot on July 28, 2025 In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website archives and … Continue reading What is Replit, and how can marketing and marketing ops pros use it?
July 28, 2025 Workers in Boeing’s defense division are preparing to strike. Here’s why BY Reuters Union members who assemble Boeing’s fighter jets in the St. Louis area have “overwhelmingly voted” to reject the company’s contract offer on Sunday, with the company now preparing for an imminent strike. Boeing’s proposal, which was sent on Tuesday to … Continue reading Workers in Boeing’s defense division are preparing to strike. Here’s why
ChatGPT Uses Google For Back-Up Answers, Test Confirms by Laurie Sullivan , Staff Writer, July 28, 2025 Aleyda Solís, SEO consultant and founder of the boutique consultancy Orainti, conducted an experiment to test how rapidly ChatGPT could index a newly created web page, but discovered more than she had originally hoped. It appears that ChatGPT uses … Continue reading ChatGPT Uses Google For Back-Up Answers, Test Confirms
July 28, 2025 3 tips for getting more satisfaction out of your routine BY Elizabeth Grace Saunders Get up. Start work. End work. Eat dinner. Get a few things done. Sleep. Rinse and repeat. Sometimes it can feel like weeks, months, or even years, fly by without feeling like much has happened. As a time management … Continue reading 3 tips for getting more satisfaction out of your routine
July 27, 2025 How brands are converting digital burnout into real-world connection BY Becky Mailen In a world of endless pings, scrolls, and streams, digital burnout has become a modern malaise. Particularly for Gen Z, whose lives have played out almost entirely online, there’s now a growing hunger for something more grounded. In fact, 69% of … Continue reading How brands are converting digital burnout into real-world connection
July 27, 2025 How leaders can be transparent about their belief systems without alienating anyone BY Neil Ghosh Not long ago, leaders largely steered clear of the rough-and-tumble of politics. They inhabited a culture of impartiality, and for the most part stayed in their lane, rising now and then when called upon to offer observations about … Continue reading How leaders can be transparent about their belief systems without alienating anyone
Engineer a brand that’s machine-readable, contextually rich, and discoverable in every search modality. Semrush Enterprise on July 25, 2025 AI is now your silent brand manager. Marketing leaders face a new imperative: engineer a brand identity that machines can read, context they can understand, and presence they can discover across every customer journey. Your … Continue reading Your brand, everywhere: Engineering discoverability in a multimodal world by Semrush Enterprise
Free tools come at a price — your data. As third-party cookies vanish, marketers must earn trust through transparency, consent and real value. Alan K’necht on July 25, 2025 There is an old web adage, “Either you buy a product or you are the product!” I rephrased this years ago as “It’s the cost … Continue reading Privacy is the new currency in digital marketing
