Turn unanswered calls into revenue. Capture, qualify, and convert every lead 24/7 while improving ROI, ad performance, and client satisfaction. CallRail on July 30, 2025 Marketers face constant pressure to deliver measurable ROI, prove their value, and convert every possible lead. Even the strongest ad campaigns can cause leaks in the funnel when calls … Continue reading 3 ways to turn missed calls into conversions with AI Voice Assist by CallRail
Think Gmail’s new unsubscribe tool will wreck your email list? Not if you’re already prioritizing segmentation and engagement. Brian McKenna on July 29, 2025 It’s not the easiest time to be an email marketer. Gmail and Yahoo’s evolving spam guidelines — compounded by earlier iOS updates that made them harder to meet — have … Continue reading Gmail’s ‘Manage subscriptions’ feature is a win for segmented senders
July 29, 2025 4 Steps for a successful scale-up BY Mike Sewell If you’ve proven your product on a pilot line, and it’s time to turn up real-world production, beware because many companies stumble on their first large-scale build. Before you pour concrete or sign any equipment orders, look at the full landscape of challenges: engineering, … Continue reading 4 Steps for a success scale-up
HubSpot follows up its ChatGPT connector by teaming up with Claude. Expect to hear more concerns about data privacy. Mike Pastore on July 29, 2025 Nearly two months after introducing a deep research connector for ChatGPT, HubSpot announced today a CRM connector for Anthropic’s Claude AI platform. HubSpot is building connectors to add customer … Continue reading HubSpot adds another CRM connector, this time with Claude
July 29, 2025 NVO stock: Why did Novo Nordisk shares drop 20% today—and who is Maziar Mike Doustdar? BY Michael Grothaus Health-related stocks are not having a good day. First, America’s largest health insurance provider, UnitedHealth Group (NYSE: UNH), saw its stock drop more than 4% this morning after the company announced disappointing second-quarter results and … Continue reading NVO stock: Why did Novo Nordisk shares drop 20% today—and who is Maziar Mike Doustdar?
July 29, 2025 Stuck in a ‘trend’ economy? Here’s how you can break free from it BY Anna Pompilio It’s never felt more impossible to keep up with the trend cycle. Trends feel harder to predict, too fast to respond to, and even harder to get in front of. In many instances, it appears to be … Continue reading Stuck in a ‘trend’ economy? Here’s how you can break free from it
AI Google, OpenAI Narrative Shifts: What The Latest Data Reveals by Laurie Sullivan , Staff Writer, July 29, 2025 Recent data has reignited debates over artificial intelligence (AI), showcasing moments where human reasoning and creativity surpass top AI models. Meanwhile, data from NP Digital shows most marketers are maintaining or seeing gains in site visits … Continue reading AI Google, OpenAI Narrative Shifts: What the Latest Data Reveals
Too much of digital marketing rewards performance over principle and silence over substance. The cost is higher than we admit. Jay Mandel on July 28, 2025 There’s a line I don’t cross anymore: shrinking myself to keep the peace. I used to do it constantly — in corporate meetings, briefs and strategy sessions where … Continue reading The cost of silence in marketing is too high
July 28, 2025 Find peace in a time of chaos BY Daniella Ballou-Aares and Craig Robinson A sense of unease has settled over the country—a shared anxiety fueled by headlines, social media, and persistent uncertainty about the future. From escalating conflicts in the Middle East to disturbing incidents of political violence here at home, Americans across the … Continue reading Find peace in a time of chaos
July 28, 2025 Women are being erased from medical research—again BY Priyanka Jain, Laine Bruzek, and Pita Navarro When we started Equal Research Day on June 10, 2022—the anniversary of women finally being included in U.S. clinical research in 1993—we intended it to be a celebration of progress and a call for more inclusive science. We wanted to mark … Continue reading Women are being erased from medical research—again
