Free tools come at a price — your data. As third-party cookies vanish, marketers must earn trust through transparency, consent and real value. Alan K’necht on July 25, 2025 There is an old web adage, “Either you buy a product or you are the product!” I rephrased this years ago as “It’s the cost … Continue reading Privacy is the new currency in digital marketing
July 26, 2025 12 signs you’re micromanaging without realizing it BY Featured Micromanagement can silently creep into leadership styles, often without conscious awareness. Could you be micromanaging without knowing it? Here, leadership experts share the subtle signs that you might be—and how to shift your approach to foster more trust and autonomy within your team. Shift … Continue reading 12 signs you’re micromanaging without realizing it
Martech alone can’t drive results — without aligned and efficient creative operations, even the most advanced stack will fall short. Sue Wolski on July 25, 2025 Marketing budgets may be flat, but pressure on CMOs to deliver results continues to climb — and so does investment in martech. The market is growing, led by … Continue reading Creative misalignment is the silent killer of marketing ROI
Google Breaks Traditional Search Model By Organizing Internet Results by Laurie Sullivan , Staff Writer, July 25, 2025 Personalization took a sharp turn this week when Google introduced two features being tested in Labs. The question became whether these can help people discover something they didn’t realize they wanted to know. One feature, Web Guide, … Continue reading Google Breaks Traditional Search Model By Organizing Internet Results
For marketers buried in sources and short on time, deep research offers a faster path to clarity, synthesis and strategy. Melissa Reeve on July 25, 2025 Recently, I put some of the newer, more powerful deep research tools through their paces to see if AI could handle the kind of deep, strategic research marketers … Continue reading Making AI deep research work for strategic marketing tasks
Tea app suffers breach, exposing thousands of user images The app allows women to share safety info and personal experiences with men they’ve dated. Will Shanklin Fri, July 25, 2025 Apple App Store Tea, an app that claims to help women “make sure your date is safe, not a catfish and not in a relationship,” … Continue reading Tea app suffers breach, exposing thousands of user images
July 25, 2025 Colleges now have to prove their value to applicants, not just the other way around BY Kelly Dore College admissions are at a critical juncture. Enrollment patterns are changing, with the enrollment cliff now in full view. AI is transforming how students apply to college and how schools evaluate their potential. Additionally, institutions … Continue reading Colleges now have to prove their value to applicants, not just the other way around
More than sales support and reporting, a report found RevOps is climbing the corporate ladder. Mike Pastore on July 25, 2025 MarTechCharts regularly highlights data of interest to marketers and marketing operations professionals. Revenue Operations (RevOps) is undergoing a rapid transformation, according to a study by Wakefild Rsearch and Salesloft. Traditionally, many organizations viewed … Continue reading The profile of RevOps is rising in many organizations
July 25, 2025 Brand loyalty is fading. Here’s how to win it back BY Sunny Bonnell and Ashleigh Hansberger There’s a quiet unraveling happening in business. You feel it in the glassy eyes of employees. You see it in customers ghosting once-beloved brands. You hear it in leadership meetings when someone asks, “Why aren’t people sticking around?” … Continue reading Brand loyalty is fading. Here’s how to win it back
Build a scalable content ops system with playbooks, workflows, templates and feedback loops that drive consistency, quality and team efficiency. Stephanie Trovato on July 24, 2025 A few years back, I joined a company with a smart, seasoned content team. Behind the scenes, the system was chaotic. The strategy was strong. The ideas were … Continue reading Transform your content creation from chaos to consistent brilliance
