Chris Cancialosi — February 14, 2017 Follow @gothamCulture— February 14, 2017 If you mention “innovation” to most business leaders, it wouldn’t be a surprise if they begin to think about Tesla, GE, or 3M. Compared to these giants of innovation, continually pushing the bleeding edge of what’s possible through massive investments in research and development, … Continue reading Why Culture is the Heart of Organizational Innovation
Daily Archives: March 3, 2017
What the Experts REALLY Think About Performance Management
Michael Heller — February 14, 2017 — February 14, 2017 Performance reviews have been a long-time subject of debate. With the implementation of new HR technologies like automated microfeedback, people are starting to question whether regular performance reviews are useful at all. Shockingly, only 8% of companies believe their performance review process is highly effective—so … Continue reading What the Experts REALLY Think About Performance Management
M-commerce Easily Outshining E-Commerce
M-commerce Easily Outshining E-Commerce by Gavin O’Malley, Staff Writer @mp_gavin, February 13, 2017 The “m” in m-commerce doesn’t stand for massive. Yet, judging by the sharp growth in mobile shopping, it seems a suitable substitute. In the fourth quarter, in fact, m-commerce spending — on smartphones and tablets — reached $22.7 billion, which is a … Continue reading M-commerce Easily Outshining E-Commerce
5 SEO Wins to Boost Your Website’s Traffic
By Barrie Smith February 14th, 2017 What’s your New Year’s resolution for your business? Expand your customer base? Increase the number of sales? Increase the number of returning customers? How about increasing the traffic to your website? That way you have a bigger audience to sell too, and hopefully, with the right product or service … Continue reading 5 SEO Wins to Boost Your Website’s Traffic
How the Digital Age Is Pushing The Need For Culture Change
Paul Keijzer — February 14, 2017 Follow @Paul_Keijzer— February 14, 2017 When you think of operating in the digital age things like automation, mobile computing, cloud computing and social media come to mind. All of these combined have created an environment where more information can be accessed, faster. Technology and the digital age have been … Continue reading How the Digital Age Is Pushing The Need For Culture Change
How To Vet an SEO Company (and Avoid Disappointment and Failure)
Donna Duncan — February 14, 2017 Follow @beseenontop— February 14, 2017 SEO is complex and ever changing. A search for “SEO Services” will tell you there are more than 15 million options to choose from. It’s hard to know where to start. This post defines search engine optimization with an emphasis on the skills, tools, … Continue reading How To Vet an SEO Company (and Avoid Disappointment and Failure)
Ready for GDPR? This white paper points you in the right direction
Here’s a good starting point for learning about what any company with European users needs to consider before May of next year. Barry Levine on February 14, 2017 It’s February, 2017. Do you know where your GDPR plans are? On May 25 of next year, the General Data Protection Regulation goes into effect, yet … Continue reading Ready for GDPR? This white paper points you in the right direction
4 ways to grow your return on personalization
Columnist Jim Dicso shares how brands can maximize their personalization efforts and build stronger, longer-lasting customer relationships. Jim Dicso on February 14, 2017 Personalization in marketing has as many meanings as companies that employ it. The thing is, there are almost no wrong answers to the question, “What is personalization?” — provided that … Continue reading 4 ways to grow your return on personalization
How Much Should Small Businesses Spend on Digital Marketing in 2017?
Andrew Gazdecki — February 14, 2017 Follow @biznessapps— February 14, 2017 A few decades ago, marketing and advertising meant putting up bill boards and buying radio or TV placement ads. A company’s marketing budget was dedicated to producing these awesome posters, pamphlets and jingles. Fast-forward a couple of years and a lot – if not … Continue reading How Much Should Small Businesses Spend on Digital Marketing in 2017?
The Battle: The Shelf – The War: The Cart
Elliot Begoun — February 14, 2017 Follow @intertwinegroup— February 14, 2017 There is a pull, like a tractor beam in an old sci-fi movie. It grabs hold of emerging food and beverage brands and tightens its grasp. The allure is powerful, and it is hard not to fall under its spell. But, it can be … Continue reading The Battle: The Shelf – The War: The Cart