Columnist Aaron Strout takes a close look at the current state of location-based marketing and predicts what we can expect to see going forward. Aaron Strout on November 21, 2016 Six years ago, when Wiley asked me to write a Dummies book on location-based marketing, I was equal parts thrilled and terrified. For one … Continue reading Location-based marketing: Where is it today, and where is it headed?
Daily Archives: December 7, 2016
5 Traits of Millennial-Run Startups
Waleed Esbaitah — November 21, 2016 Follow @waleedesbaitah— November 21, 2016 As the Millennial Founder and CEO of a Dubai-based startup, I’ve noticed several characteristics that define Millennial-run startups. Through my real estate crowdfunding platform Durise and in my personal life, I’ve had the opportunity to work with and learn from countless other Millennial CEOs. … Continue reading 5 Traits of Millennial-Run Startups
How To Make Resource Planning Really Work
Paul Keijzer — November 21, 2016 Follow @Paul_Keijzer— November 21, 2016 There’s a phenomenon that occurs quite often where various functions run to the HR department presenting their case of being drastically understaffed. They desperately seek help to hire several candidates all at once pressuring HR professionals to frantically hunt for talent, screen them and … Continue reading How To Make Resource Planning Really Work
Digitizing HR: Why It Is Imperative For Organizational Success
Sireesha Allaparthi — November 21, 2016 Follow @sutisoft— November 21, 2016 Digital transformation is creating waves across all the business functions and processes, and HRM is no exception. Digitizing HRM is about ensuring reliable access, and connecting and leveraging skilled professionals by implementing strategies that use digital connections and tools. Digital technologies can empower HR … Continue reading Digitizing HR: Why It Is Imperative For Organizational Success
Top 5 Lead Generation Tips in Management Consulting
Lee Frederiksen — November 21, 2016 Follow @hingemarketing— November 21, 2016 “You’re only as good as your last workout” is a common saying among athletes, but the underlying premise is just as applicable to many business development practitioners: you’re only as good as your last contract. Among professional services firms and especially within the management … Continue reading Top 5 Lead Generation Tips in Management Consulting
Digital Transformation – Execution is Key to Realizing Your Vision
Jaisundar Venkat — November 21, 2016 Follow @BouncingThots— November 21, 2016 Many firms fall for the ‘digital’ hype and rush into digital initiatives without fully appreciating the fact that these projects must not only be envisioned differently but also executed differently. Success rates when these initiatives are handled like conventional technology projects aren’t flattering and … Continue reading Digital Transformation – Execution is Key to Realizing Your Vision
5 Ideas to Build Influence with Social Proof
Richard Smith — November 20, 2016 Follow @MeRichardsmith— November 20, 2016 Social media is a great way to gain followers, fan or even loyalists. However, logging into an account won’t make you popular unless the pitches are perfect and customers show trust on your products and services. This theory brings us to the tried and … Continue reading 5 Ideas to Build Influence with Social Proof
Does Your Resume + LinkedIn Read Like a Blueprint or a Brochure?
Virginia Franco — November 20, 2016 Follow @VAFrancoResumes— November 20, 2016 The reality of today’s job market is whether you’re a CFO or a mid-level professional, you’re lucky to get a 10-second skim read the first time a recruiter finds you on LinkedIn or scans your resume. This means whether you hire a resume specialist … Continue reading Does Your Resume + LinkedIn Read Like a Blueprint or a Brochure?
The Social Media Faux Pas You Need To Avoid
Samantha Martin — November 20, 2016 Follow @Socially_Sam— November 20, 2016 Social media seems to make up its own rules as it goes along and then changes them randomly every now and then. But some things are just not ok and never will be. They have never been but people have failed to see that … Continue reading The Social Media Faux Pas You Need To Avoid
Business Lessons From 6 Startups That Pivoted to Success
Augustus Franklin — November 20, 2016 Follow @augfrank— November 20, 2016 “Famous pivot stories are often failures but you don’t need to fail before you pivot. All a pivot is is a change in strategy without a change in vision. Whenever entrepreneurs see a new way to achieve their vision – a way to be … Continue reading Business Lessons From 6 Startups That Pivoted to Success