Susan Gilbert — April 30, 2018 — April 30, 2018
Social Monitoring Tools to Gain Insights on Your Campaigns
Keeping track of your conversations can be a an overwhelm of information — as a business you need to have more focus to determine how well your marketing strategy is performing. Getting the right tools lined up will greatly improve your research. Would you like to find out more about what is happening on your social profiles and blog? Take advantage of these social monitoring tools, and let me know how these work for you!
1) Professional insights on a small budget – Trackur
Gather important analytics for your brand quickly and easily with an easy to follow dashboard. The Trackur tool, available on a computer or your smart device, includes user-friendly features like Excel reporting of your social networks, in-depth analysis of influencer conversations, news feed and blog monitoring, and more. You can get started with this service in a 10 day free trial without a credit card to test it out.
2) Stay ahead of the competition – Hoosuite Insights
Whether you are a PR firm, marketer, social media manager, Hootsuite Insights provides brand and industry analysis, metrics for your ‘Likes’ and followers, demographic analysis, and real-time social media measurement all from one place. Gain a better understanding of conversations in order to measure social sentiment. Use this tool to stay in touch with your community and to be one step ahead of others in your niche.
3) Robust social media listening – Cision
Identify the right influencers and make an impact on your audience. Cision is powerful online software, which allows you to discover actionable insights on your social accounts with precise data analytics and customer engagement tracking. This will allow your brand to produce high quality results as well as connect with leaders in your industry.
4) Track social conversations as they happen – Nuvi
Spice up your social media and better engage with your community. Use Nuvi to monitor content in your niche as well as all of the major social networks in real time. The software not only includes keyword analyzation, but also social groups and topics from fans and influencers. This tool is a powerful resource for social media monitoring and data reporting.
Hopefully you will find these social media monitoring tools useful to your marketing strategy and reach. Are there any that you would like to add as well?
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