Tag Archives: Tools

5 Social Media Tools to Productively Engage Your Twitter Followers

Disha Dinesh — July 19, 2018 Follow @Disha_Dee — July 19, 2018 Why Twitter? Twitter is not popular among startups and small businesses that are hard-pressed for resources. But Twitter continues to remain the smartest place to connect with people who are not your friends. The social platform says it helps you meet people interesting … Continue reading 5 Social Media Tools to Productively Engage Your Twitter Followers

The 8 Best Facebook Advertising Tools and Services for Ecommerce Brands

Tanya Brody — July 13, 2018 — July 13, 2018 Now that you understand why you should run Facebook ads to promote your ecommerce store, and you have some ideas on where to start, you need the tools to make it all happen. You’ll need everything, including: An ad creation platform. Facebook and product integration … Continue reading The 8 Best Facebook Advertising Tools and Services for Ecommerce Brands

10 Marketing Experts Share Tips and Tools for More Effective Content Curation

By Abhishek Talreja  July 12th, 2018 As a business owner/marketer, keeping your social pages active can be challenging. The organic visibility of social posts has considerably declined over the past few years. It’s, therefore, necessary to have a regular publishing schedule to ensure that your business gets the desired organic visibility among your target audience. … Continue reading 10 Marketing Experts Share Tips and Tools for More Effective Content Curation

The Digital Balloon: Brands Work To Integrate Email And Other Tools

The Digital Balloon: Brands Work To Integrate Email And Other Tools by Ray Schultz , Columnist, July 2, 2018 Email ranks near the top of the digital tech stack, judging by the 2018 Widen Connectivity Report. Asked to name three things they can’t do without in their daily work, 35.08% cite email marketing. Yet file-sharing … Continue reading The Digital Balloon: Brands Work To Integrate Email And Other Tools

6 Native Instagram Stories Tools You Should Be Using To Maximize Results

Ana Gotter — June 25, 2018 Follow @ana_gotter — June 25, 2018 Instagram Stories reaches more than 300 million users daily, and an estimated 20% of Stories will generate a private message between a private user and the profile sharing it. Instagram view counts are higher than those of Snapchat’s counterpart feature, and they get … Continue reading 6 Native Instagram Stories Tools You Should Be Using To Maximize Results

Martech + Ad tech, Part 1: The tools to transform insight into action

Navigating the convergence of martech and ad tech isn’t for the faint-hearted, but contributor Jose Cebrian describes the possibilities now arising. Jose Cebrian on June 18, 2018    Every marketer knows how important it is to collect data and use it to inform strategies and analyze performance. But the collection and parsing of data is … Continue reading Martech + Ad tech, Part 1: The tools to transform insight into action