Tag Archives: Social

How to Keep Your Company’s Social Media Presence Safe

Darina Murashev — May 29, 2018 — May 29, 2018 Social media has become an integral tool for online brand management. Last year, companies of all sizes used social networking platforms to communicate with over 3.1 billion global social media users Facebook’s recent data breach, however, demonstrates how important it is to secure your business’s … Continue reading How to Keep Your Company’s Social Media Presence Safe

Time for Communicators to Help Manage Employer Brand Social Channels

Arik Hanson — May 28, 2018 — May 28, 2018 Recently, I’ve noticed a lot more traction around a term and space I’ve worked in with a couple clients the last few years: the “Employer Brand.” According to Wikipedia, an “Employer brand” is the reputation of an employer, and its value proposition to its employees, … Continue reading Time for Communicators to Help Manage Employer Brand Social Channels

Smart Social Media Selling: Breaking Down Barriers to Implement Social Selling

Monika Götzmann — May 23, 2018 — May 23, 2018 Social media selling has emerged as an increasingly popular concept in the modern sales environment. Indeed, social selling can improve overall sales effectiveness. By affording salespeople the chance to leverage social media, forge deeper, more meaningful relationships with clients, reps establish themselves and their organisations … Continue reading Smart Social Media Selling: Breaking Down Barriers to Implement Social Selling