Tag Archives: Social

Three paid social features you need to try in 2017

Columnist Brad O’Brien highlights recent social ad features from Facebook, Pinterest and Snapchat and explains why you should consider trying them out for your brand. Brad O’Brien on February 2, 2017   tanuha2001 / Shutterstock.com Hopefully, your social advertising program has been able to hit the ground running in 2017. Now that you’ve determined your … Continue reading Three paid social features you need to try in 2017

How to Set Up Social Media as an Acquisition Channel in B2B Industries [Infographic]

Gene Sobolev — January 3, 2017 Follow @GeneSobolev— January 3, 2017 We live in an era where social media is all present and everyone kind of knows that it’s an important brand building channel for their business. However, few companies consider their social media assets as high-performing acquisition channels, thereby missing out on low-cost qualified … Continue reading How to Set Up Social Media as an Acquisition Channel in B2B Industries [Infographic]

The 3 challenges all social CMI professionals face (and how to overcome them)

As the role of the social consumer market insights professional becomes ever more vital to organizations, contributor Will McInnes takes a look at the hurdles they face and how to successfully deal with them. Will McInnes on January 31, 2017   Fact: Social insights offer value to many areas across the enterprise. This fact indicates … Continue reading The 3 challenges all social CMI professionals face (and how to overcome them)

5 Tips for Improving Your Online Presence with Social Media Marketing

Judah Swagerty — January 29, 2017 Follow @nexlevelconnect— January 29, 2017 Engaging with your target audience and improving your online brand presence with social media marketing is vital to any business. 77% of Twitter users feel more positive about a brand when their Tweet has been replied to. 300 hours of video are uploaded to … Continue reading 5 Tips for Improving Your Online Presence with Social Media Marketing

6 Pretty Obvious Reasons Why SEO Agencies Need a Kickass Social Media Marketing Consultant

Roxanne Roark — January 29, 2017 Follow @r3socialmedia— January 29, 2017 In the past 5 years, I’ve worked with a number of Search Engine Optimization (SEO) agencies and picked up a little bit of SEO knowledge as a side effect. And because of that, I can now proudly write this article detailing why your SEO … Continue reading 6 Pretty Obvious Reasons Why SEO Agencies Need a Kickass Social Media Marketing Consultant

It’s Not Social Media Marketing (It’s Just Marketing!)

Susan Tucker — January 27, 2017 Follow @getsusanmktg— January 27, 2017 The past couple of years have seen the exponentially expanding technology bubble that has allowed small business owners to really embrace social media. Instagram has created Brand Pages, Pinterest has rolled out Advertising, and Facebook continues to gather powerful data levelling the playing field … Continue reading It’s Not Social Media Marketing (It’s Just Marketing!)

5 Tips to Create a Successful Social Media Strategy for February’s Big Game [Infographic]

Ligia Aguilhar — January 23, 2017 Follow @ligia_aguilhar— January 23, 2017 The most-watched sporting event of the year is coming. On February 5, 2017, football fans will gather around their TVs to watch The Final Playoff in Houston, Texas. This is also one of the most important moments of the year for the advertising industry … Continue reading 5 Tips to Create a Successful Social Media Strategy for February’s Big Game [Infographic]