Tag Archives: Social

3 Lessons in Social Media Marketing from Miranda Priestly

Erika Taylor Montgomery November 13, 2020 If you’ve ever seen “The Devil Wears Prada,” you know that the Editor-in-Chief of Runway Magazine is filled with quick and icy insults to her assistants and almost everyone around her. Within those cold remarks, however, there are valuable social media marketing lessons to be had. Here are three … Continue reading 3 Lessons in Social Media Marketing from Miranda Priestly

How Can Social Marketers Win the Holiday Season in Uncertain Times?

Dalia Dakkak November 13, 2020 With COVID-19 cases back on the rise, businesses that did not make changes after the first wave can expect an even greater impact this time around. As most marketers have experienced first-hand, the pandemic has had an impact on revenue due to a shift in consumer behavior. Product and service … Continue reading How Can Social Marketers Win the Holiday Season in Uncertain Times?

The Age-Old Question: Do You Need to Be Active on Social Media to Be Successful in Social Media?

Arik Hanson November 12, 2020 It’s the age-old debate (at least over the last 10 years!): Do you need to be active on social media channels to be successful as a social media marketing professional? A Jess Smith post on Twitter about a month ago got me thinking about that question again. Because, historically, it … Continue reading The Age-Old Question: Do You Need to Be Active on Social Media to Be Successful in Social Media?

A B2B Social Media Strategy to Connect with Prospects & Clients

Jeremy Durant November 10, 2020 Social media can be both a polarizing and connecting medium. At its core, however, social media founders intended it to be a platform that connects people, be it college students with their peers, professionals with other professionals, or small businesses with local customers. For B2B companies, a social media plan … Continue reading A B2B Social Media Strategy to Connect with Prospects & Clients

How to Increase Website Traffic Using Social Media

Stella Lincoln November 10, 2020 Buying a great domain name matters, but it doesn’t guarantee high website traffic. Regardless of the size and type of your business, the dream of every marketer is to drive high website traffic. Why? Because it is an essential factor in determining the effectiveness of a business in attracting targeted … Continue reading How to Increase Website Traffic Using Social Media

Top 7 Social Media Analytics Tools for 2020 – and Beyond!

Jock Breitwieser November 5, 2020 Digital Marketing and Social Media Analytics 2020 Are you actively promoting your business through social media marketing? Advertising your company, products, or services on social media platforms like LinkedIn, Instagram, Twitter, and Facebook is an effective way to boost brand awareness and increase your sales. However, you need to manage … Continue reading Top 7 Social Media Analytics Tools for 2020 – and Beyond!

Social Media Crowdsourcing Organic Growth Hacks

Pallavi Tyagi November 5, 2020 Social media crowdsourced helps to boost your business profile with minimal effort. In this entire season, I have been covering organic marketing for your business. I talked about different channels and tactics that can be employed for organic growth due to their popularity. These could be combined together to form … Continue reading Social Media Crowdsourcing Organic Growth Hacks

A Global Pandemic: How to Adapt Your Social Media Strategy For Q4 of 2020

Marlee Stein November 2, 2020 To say that 2020 has been eventful is a serious understatement. The year started off strong and promising, but quickly took a turn that no one could have predicted. A COVID-19 pandemic, instability within the economy, widespread protests against racial injustice and an “above normal” hurricane season are only *some … Continue reading A Global Pandemic: How to Adapt Your Social Media Strategy For Q4 of 2020