Tag Archives: Social

1 in 3 Consumers Use Social Media to Discover New Products and Brands

Larisa Bedgood July 19, 2021 If you aren’t investing in social media for your brand, you risk getting left behind. According to new research by Sprout Social, one in three consumers use social media to learn about or discover new products, services or brands. Additionally, one in four also use social media to purchase products. … Continue reading 1 in 3 Consumers Use Social Media to Discover New Products and Brands

10 of the Best Tools to Find Influencers on Social Media

Aleh Barysevich July 17, 2021 Social media influencers are digital marketers’ second-best allies, coming right after reliable and versatile social media tools. SMM tools are many; in this post, we’ll focus on those that offer influencer marketing features, i.e. identifying and managing social media influencers of various scope. Influencer marketing is cost-effective and personal in … Continue reading 10 of the Best Tools to Find Influencers on Social Media

How To Leverage Social Media to Market Your SaaS Business

Yash Chawlani July 14, 2021 According to a report from Backlinko, 50.64% of the world’s population uses social media, regardless of age or internet access. Given the numbers and ever-rising popularity, social media’s use has expanded beyond our smartphones and laptops to marketing SaaS businesses. Needless to say, if you’re a SaaS business owner who … Continue reading How To Leverage Social Media to Market Your SaaS Business

The Rise of Social Enterprises: Business That Leads a Sustainable Future

Dana Kachan July 8, 2021 This business trend implies the participation of a C-suite in achieving Sustainable Development Goals and building a better reality together. Staying aside from this powerful stream in a business world is no longer an option. Social entrepreneurship is gaining momentum. A sustainable social enterprise — are we sure we know … Continue reading The Rise of Social Enterprises: Business That Leads a Sustainable Future

How Often Should You Post on Social Media? (A Lot Less Than Hootsuite Is Telling You)

Arik Hanson July 5, 2021 It’s become one of the most prevalent questions in the social media industry. And, to me, also one of the most frustrating. Mostly because of article’s like Hootsuite’s recent post “How Often to Post to Social Media in 2021”. You see, most of these “how often to post” articles always … Continue reading How Often Should You Post on Social Media? (A Lot Less Than Hootsuite Is Telling You)