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7 Building Blocks to Grow Social Media Engagement for Brand Awareness

Ruby Rusine — November 8, 2018 Follow @SocialSMktg — November 8, 2018 With an immense amount of contending posts online, gaining sustained social media engagement can be problematic. In just 60 seconds, a whopping 3.3 million fresh contents are being posted on Facebook alone. That is not to mention the half a million tweets on … Continue reading 7 Building Blocks to Grow Social Media Engagement for Brand Awareness

Data Breaches Could Negatively Impact Online Holiday Sales

Data Breaches Could Negatively Impact Online Holiday Sales by Laurie Sullivan  @lauriesullivan, (November 08, 2018) Three-quarters of consumers would end their relationship with a brand following a data breach, and half wouldn’t sign up for an online service that had recently been breached, according to data released Wednesday. Ping Identity, a security firm, released the … Continue reading Data Breaches Could Negatively Impact Online Holiday Sales

ContentSquare, Dynamic Yield Partner To Identify Consumer Intentions

ContentSquare, Dynamic Yield Partner To Identify Consumer Intentions by Laurie Sullivan  @lauriesullivan, (November 08, 2018) Companies are expected to increase partnership agreements this coming year as the shift to mobile and smaller screens makes personalizing consumer experiences and messages a requirement. On Thursday, ContentSquare and Dynamic Yield announced a partnership that allows marketers to more … Continue reading ContentSquare, Dynamic Yield Partner To Identify Consumer Intentions

5 Steps for Avoiding Mayhem in Your Digital Transformation

Dave Sutton — November 8, 2018 — November 8, 2018 StockSnap / Pixabay There is a common misconception that digital transformation involves nothing more than acquiring, configuring, and installing new technologies. You just roll out the systems, and the customer experience is miraculously transformed. You just flip a switch and all of your people line … Continue reading 5 Steps for Avoiding Mayhem in Your Digital Transformation

3 Reasons Your Side Hustle Isn’t Growing into a Full-Time Business

Taylor Gordon — November 7, 2018 — November 7, 2018 StartupStockPhotos / Pixabay There are very few feelings in the world as discouraging as side hustling and seeing hardly any growth over months or years. Even if you started side hustling just to supplement your full-time income, you’re probably hoping the side work will someday … Continue reading 3 Reasons Your Side Hustle Isn’t Growing into a Full-Time Business