Users will now be able to see the interests and categories used to target them and where the information came from. Amy Gesenhues on July 11, 2019 at 1:23 pm Facebook is introducing new details to its “Why I’m seeing this ad” feature for users. It now shows the interests and categories used to target … Continue reading Facebook shows users more details about data used to target ads
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11 Business Blunders to Evade When Starting Up
Ayesha Ambreen — July 11, 2019 Follow @AyeshaAmbreen — July 11, 2019 Starting an online business comes with a string of benefits such as: Reduced overheads Wide geographical reach Low marketing costs Operational 24/7 Larger potential customer base Better visibility for your business Improved customer profiling However, starting an actual online business isn’t really a … Continue reading 11 Business Blunders to Evade When Starting Up
Marketing and the SDR: Working in Tandem to Drive Account Saturation
Caleb Malik — July 11, 2019 — July 11, 2019 Every day, I talk with sales and marketing professionals. In one meeting, I’ll hear a marketer complain, “sales always says we don’t get them enough leads, but they just aren’t following up.” An hour later, a sales executive is telling me, “marketing doesn’t drive enough … Continue reading Marketing and the SDR: Working in Tandem to Drive Account Saturation
The Best IT Company Conversational Marketing Tactics for Your Homepage
Remington Begg — July 11, 2019 Follow @remingtonbegg — July 11, 2019 When it comes to implementing the latest marketing strategy into your IT company, you’ll want to think about the user experience in relation to Conversational Marketing. Why? Because the first question conversion is critical when implementing a conversational marketing strategy. IF your first … Continue reading The Best IT Company Conversational Marketing Tactics for Your Homepage
7 Business Communication Tools Every Entrepreneur Needs
Victor Iryniuk — July 11, 2019 Follow @iryniuk — July 11, 2019 Small and mid-size businesses are constantly trying to keep up the pace in the rapidly transforming digital world. They are the first to test the newest lead generating tools or productivity hacks, but many of them neglect the vital part of any business … Continue reading 7 Business Communication Tools Every Entrepreneur Needs
New Nielsen service offers podcast audience insights for advertising
The service polls 30,000 respondents for genre preferences, listening and purchasing behavior. George Nguyen on July 11, 2019 Marketing research firm Nielsen has launched a service to provide podcasting networks with insights on their audiences such as genre preferences and purchasing habits. The data comes from Nielsen’s biannual podcast survey of 30,000 respondents. How it … Continue reading New Nielsen service offers podcast audience insights for advertising
Twitter ArtHouse launches to give brands more access to creators, influencers
The ArtHouse team includes content strategists, digital producers and influencer marketing specialists. Amy Gesenhues on July 11, 2019 Twitter is launching a new initiative to help connect brands with influencers and creators. Twitter ArtHouse will involve a global team of content strategists, digital producers and influencer marketing specialists and offer video editing and live broadcasting … Continue reading Twitter ArtHouse launches to give brands more access to creators, influencers
The “Perfect Day” Exercise That Will Strengthen Your Business
Chris Cooper — July 11, 2019 — July 11, 2019 Every entrepreneur experiences four stages of business ownership: founder, farmer, tinker, and thief. As a founder in the early stages of business ownership, you will need to innovate your thinking, your processes, and your systems. It’ll be on you to come up with the unique … Continue reading The “Perfect Day” Exercise That Will Strengthen Your Business
Foolproof Your Finance Function With Technology
Suresh Sambandam — July 11, 2019 — July 11, 2019 There is no doubt that technology has significantly advanced in the last few decades, creating more efficient business operations around the world. In fact, the finance function is widely regarded to have been the first major area that technology sought to revolutionize. This advancement helped … Continue reading Foolproof Your Finance Function With Technology
Six Reasons a Subscription Billing Model Adds Value to Your Business
Jean Moncrieff — July 11, 2019 Follow @eyejean — July 11, 2019 Your business probably relies on several subscription services. Software applications like QuickBooks for finance, HubSpot for marketing, Zoom for meetings, the list goes on. Software companies have all but made subscription billing the norm, but what about other industries? Well, I’m in the … Continue reading Six Reasons a Subscription Billing Model Adds Value to Your Business
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