Which audience lists are you using to amplify your paid search efforts? Columnist Mona Elesseily shares some of her favorites. Mona Elesseily on October 6, 2017 These days, there are so many audience possibilities that it can be confusing to figure out where to begin. Not all audiences are created equal, though — so … Continue reading Audiences to employ for extra online marketing bang!
Susan Friesen — October 2, 2017 Follow @eVisionMedia — October 2, 2017 Part Two: You Have a Website; Now How Do You Attract New Clients? geralt / Pixabay In last week’s article, we talked about setting up the tools you’ll need to evaluate your website traffic in response to your online marketing efforts. And now … Continue reading Online Marketing Plan Essentials – 3 Ways to Drive Qualified Traffic to Your Website in Droves
AJ Agrawal — September 27, 2017 Follow @ajalumnify — September 27, 2017 geralt / Pixabay Are you wondering if the use of online delivery software could be the key to shaking up your industry? Do you have reason to believe that this could be one of the better ways to outdo your competition? Is your … Continue reading The Benefits of Using Online Delivery Software To Shake-Up Your Industry
Kaitlyn Hammond — September 26, 2017 — September 26, 2017 rawpixel / Pixabay While most e-commerce website owners worry about maintaining a positive online reputation, many brick-and-mortar companies that don’t sell goods online don’t think that is something they need to worry about. The truth is that way of thinking is false, and can seriously … Continue reading How to Boost Your Online Reputation in 3 Easy Steps
Among the hundred retailers, only two scored just over 70, out of a possible 100. Barry Levine on September 25, 2017 If you’ve been wondering how different retailers rank in their personalization, there’s now an index for that. Personalization provider Sailthru has released its first Retail Personalization Index, scoring customer experiences for 100 US … Continue reading Sailthru issues a Personalization Index for online retailers
Joei Chan — September 22, 2017 Follow @joeei — September 22, 2017 You may love your brand and think it’s amazing. And maybe your girlfriends, your parents, and your dog agree. But none of that matters unless your market is just the guest list for your Thanksgiving dinner. You hope your customers feel the same … Continue reading 5 Ways to Proactively Improve Your Online Reputation
Peter Sheldon — September 14, 2017 Follow @magento — September 14, 2017 justyre / Pixabay Uber may have disrupted the transit industry, but how is it impacting the world of digital commerce? Here are four ways the ride-hailing service is affecting everyone’s business. 1. Effortless Buying The first thing Uber did was make the ride-hailing … Continue reading The Uberification of Online Shopping is Upon Us
Renzo Costarella — September 10, 2017 — September 10, 2017 Selling products online is no easy task. After spending months if not years developing your online storefront you’ll probably have high hopes of high traffic and revenues. If that’s not the case, you’ll want to ask yourself some key questions before moving forward. Here are … Continue reading 3 Key Questions for Any Online Business Owner
Pauline Jakober — September 8, 2017 Follow @GrpTwentySeven — September 8, 2017 Not long ago, one of my clients asked me to make sure their paid search ads weren’t displaying on sites featuring hate, fake news or extremist views. This is an entirely reasonable request, of course. Most advertisers don’t want their brand, products or … Continue reading It’s 10 o’Clock… Do You Know Where Your Online Ads Are?
Mary Planding — September 8, 2017 — September 8, 2017 photoshopper24 / Pixabay With the plethora of marketing strategies out there, you want to know which ones will help your business grow, without taking you to the cleaners. Yet the variety of choices (also constantly changing), often leads to a sense of overwhelm and frustration … Continue reading Help Your Business Grow – 6 Tips to Effective Marketing Online