Tom Romhanyi | February 1st, 2023 Conversion rate optimization (CRO) is the process of improving your website’s performance by making it easier for visitors to take the desired action. Whether it’s making a purchase, signing up for a newsletter, or filling out a contact form, the goal of CRO is to gain more conversions and … Continue reading Maximizing Your E-Commerce Sales: A CRO Audit Guide
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Just How Much Do Google Reviews Impact Your SEO Ranking?
Ruhi Van Andel | June 3rd, 2021 Is there a link between search engine optimization (SEO) and Google reviews? If there is, how much does it affect the rankings? Join us as we explore the power of the almighty Google Review! Before technology transformed the way people find businesses, word of mouth determined whether a … Continue reading Just How Much Do Google Reviews Impact Your SEO Ranking?
The Mega List of 50 Referral Software Solutions That Will Grow Your Word-of-Mouth Marketing
The Mega List of 50 Referral Software Solutions That Will Grow Your Word-of-Mouth Marketing Image Source To say that there are a lot of referral marketing tools out there would be an understatement. From Enterprise solutions to niche-focused tools, utility and prices range vastly based on the size of your business and your use case. … Continue reading The Mega List of 50 Referral Software Solutions That Will Grow Your Word-of-Mouth Marketing
Tilting the Numbers in Your Favor, the Tyranny of “More”
Tilting the Numbers in Your Favor, the Tyranny of “More” Dave Brock — March 26, 2019 I have tremendous empathy for sales people and what they face as they struggle to make their numbers. It seems the mantra is always “do more.” The solution to anemic pipelines is “do more prospecting” (that seems … Continue reading Tilting the Numbers in Your Favor, the Tyranny of “More”
The Top 8 Reasons Your Business Needs SEO
Tom Casano — August 20, 2018 Follow @TomCasano — August 20, 2018 Search Engine Optimization, better known as SEO, is what helps websites get to the top of search results in search engines such as Google, Bing, Yahoo, etc. When someone searches for a specific topic and your business website is at the top of … Continue reading The Top 8 Reasons Your Business Needs SEO
GDPR Compliance & Your WordPress Website
Jason Davis — May 22, 2018 I’m sure you’ve seen the news or alerts about GDPR compliance about data privacy. If you are using the web you’ve seen those notifications about cookies appearing on your favorite websites. If you are a business that operates in the United States, and has a website that can get … Continue reading GDPR Compliance & Your WordPress Website
Important Tools That Help your Business Grow Globally
Important tools that help your business grow globally In this generation of instant communication and affordable connectivity, geographic borders have less meaning on global commerce. Technology has enabled many companies to operate on a global stage, such that today’s business does not depend on physical locations to define its market. However, going global for businesses … Continue reading Important Tools That Help your Business Grow Globally
5 Time-Tested Tips to Keep Your E-Commerce Site Running Smoothly
5 Time-Tested Tips to Keep Your E-Commerce Site Running Smoothly (Source) Online stores are some of the most demanding websites in terms of development and maintenance. This shouldn’t come as a surprise. Apart from the truckloads of high-quality product images, there are dozens of other site components you need to put together to keep your … Continue reading 5 Time-Tested Tips to Keep Your E-Commerce Site Running Smoothly
How to Optimize Your Product Pages for SEO
By Vikas Agrawal March 23rd, 2018 In an ideal world, it should go without saying that product pages for ecommerce stores are important for making more sales and by extension, money. Sadly, many marketers have made millions of dollars from selling shortcuts to making money on the internet, and as a result, some ecommerce store … Continue reading How to Optimize Your Product Pages for SEO
How to Promote Your Product to Students
How to Promote Your Product to Students 23 March 2018 With estimated individual yearly earning capacity of £11,000 and annual aggregate spending power of £19 billion, millennials and the student population represent an attractive market segment to companies and brands interested in boosting their bottom line as well as their quarterly earnings. However, with the … Continue reading How to Promote Your Product to Students