Category Archives: Sales Management

Sales Enablement Best Practices: How to Equip and Train Your Reps to Sell More Effectively

Jeff Previte January 20, 2022 Your sales team’s performance directly impacts the rate at which you can accelerate revenue and grow your business. But your team’s ability to nurture leads and close customers is often an indication of how well you set them up for success. It can be difficult to equip and train your … Continue reading Sales Enablement Best Practices: How to Equip and Train Your Reps to Sell More Effectively

3 ways marketing and sales teams can generate buyer interest

Generating buyer interest relies on the combined efforts of marketing and sales. Corey Patterson on October 28, 2021 “Basically, intent data allows marketing and sales teams to focus on the accounts that are in the market for a product or solution,” said Dan Tabaran, CMO of account-based advertising company N.Rich, in his recent MarTech presentation. … Continue reading 3 ways marketing and sales teams can generate buyer interest

Increase Transparency Between Marketing and Sales with a SLA

Kelly Groover — April 30, 2020 Do you feel like your sales and marketing teams operate completely separately? If so, their partnership may be suffering. But there is something you can do to increase transparency between these integral teams. By creating an internal service-level agreement (SLA), you can resolve issues and foster stronger interdepartmental partnerships. … Continue reading Increase Transparency Between Marketing and Sales with a SLA

Your Sales Navigator Inbox Now Plays a Critical Role

Charlotte Meredith — June 13, 2019 — June 13, 2019 Do you have Sales Navigator? Do you prospect and send connection requests through the platform? If so, you may have noticed that previously, all connection request acceptances have been reflected in your LinkedIn messaging center, but not anymore. With your Sales Navigator subscription comes the … Continue reading Your Sales Navigator Inbox Now Plays a Critical Role

Tilting the Numbers in Your Favor, the Tyranny of “More”

Tilting the Numbers in Your Favor, the Tyranny of “More”  Dave Brock — March 26, 2019     I have tremendous empathy for sales people and what they face as they struggle to make their numbers. It seems the mantra is always “do more.” The solution to anemic pipelines is “do more prospecting” (that seems … Continue reading Tilting the Numbers in Your Favor, the Tyranny of “More”