by Kinga Hulewicz December 21, 2015 Follow @KingaHulewiczDecember 21, 2015 Regardless if you already work, live and breathe the internet or if you’re just about to craft your online presence, there’s one magic term that you’ve probably heard of – SEO. SEO stands for Search Engine Optimization and by many is considered as some manipulative … Continue reading 35 Tips That Make SEO Work For Your Website
by Diane Thieke December 15, 2015December 15, 2015 Recently, I was asked to take a look at the website of a small B2B company. After 40 minutes of clicking and reading every link and page, I had to admit I still had no idea what this firm did. There were no clear explanations of its … Continue reading Overcoming Website Obfuscation: Clear, Simple Stories
by Dan Scalco December 14, 2015 Follow @danscalcoDecember 14, 2015 Having a website for your small business is essential but whether you DIY or hire a professional digital marketing/design company, it’s a wasted effort if it’s not done right. Small businesses have different needs than big corporations, and your unique demands should be reflected in … Continue reading What You Need to Know Before Redesigning Your Small Business’ Website
by Rick Whittington December 14, 2015 Follow @rickwhittingtonDecember 14, 2015 Is your company website an accurate reflection of your company’s brand identity? If it isn’t, it really should be. 81 percent of customers conduct research online before making a major purchase, which typically begins on a search engine or even social media. Your brand’s identity … Continue reading 5 Reasons Your Website Redesign Should Reflect Your Brand Identity
by Huyen Truong December 13, 2015December 13, 2015 I’m often shocked by the websites of some people who approach me to do SEO work. I am forced to question whether they are really ready for SEO, when it’s obvious that their website requires so much more important preliminary work. Let me tell you what some … Continue reading 9 Steps To Prepare Your Website For A Winning SEO Campaign
by Tim Backes December 11, 2015December 11, 2015 It’s difficult to deny how a website can benefit a business. Aside from the branding aspect, a well-made and marketed website can drive leads or function as a point of sale. It can reach customers who never would have walked into your physical establishment. However, setting up, … Continue reading Is Your Website Sick? Why You Need a Professional to Monitor Your Backlink Profile
by Ruthie Abraham December 10, 2015 Follow @RuthieAbrahamDecember 10, 2015 If you’re embarking on the path of inbound marketing–or any marketing approach at all, really–then you’ve decided to put in place a lot of efforts aimed at driving more people to your site, and hoping they will engage with your site. But if the site … Continue reading 10 Simple Tricks for Optimizing Your Website Design
by Elizabeth Williams December 10, 2015December 10, 2015 Have you been keeping your website content up to date? Let me help you out. The answer is no. Oh, sure, you’ve stuck a dreadful holiday stock image on your home page and updated your carousel with the latest campaign-o-rama effort, but really, you haven’t been keeping … Continue reading Why Your Website Needs a Good Cleaning
by BusinessVibes December 9, 2015 Follow @businessvibesDecember 9, 2015 When it comes to generating revenue from your website, there are three primary ways in which you can do this. These are e-commerce, which is receiving direct profits from the sale of products or services on your site, advertising, where you are paid by an advertiser … Continue reading 5 Steps to Developing Ad Revenue from Your Website
by Vivienne Egan December 7, 2015 Follow @ThinkSearchDecember 7, 2015 In the early days of the Internet smart companies would recognise the importance of having their own website. They also recognised the importance of having a homepage that made a strong impact. But the rise of social media has seen a shift in the focus … Continue reading What Does The Continued Fragmentation of the Web Mean for Your Website?
